Marketing Consultant

2 weeks ago

Adelaide CBD, Australia Purple Giraffe Full time

The role:
It is paramount to our culture that we engage team members who are self-motivated, passionate, able to work autonomously and thrive on offering outstanding work across several different industry sectors.

The Marketing Consultant will work directly with clients to develop their strategy and implement it (as if they are that clients Marketing Manager). You will also work with a team of talented Purple Giraffe marketers to ensure our clients work is delivered on time, in full and on brand.

General responsibilities include:

- Manage direct clients’ accounts to help then grow their business through excellence in marketing practices
- Execute client marketing actions on time and in full
- Work closely and cohesively with them to build client relationships and achieve client business goals (as if you are their in-house marketing resource)
- Advising clients on branding, positioning, communications, strategy and other marketing matters
- Study client company profile and operations to understand their marketing needs
- Conduct market research to identify industry trends and commercial opportunities
- Support in developing action-based marketing plans for a diverse range of clients
- Develop, maintain and implement marketing action plans according to client objectives and budgets
- Prepare detailed proposals, presentations, and planning documentation
- Identify media opportunities and craft main media messaging
- Manage and produce all marketing materials as required
- Work with Marketing Co-ordinators and Digital Media Consultant to develop digital media marketing programs (including social, website updates, SEO and Google) and develop content including eNewsletters and blogs for clients
- Monitor, manage and analyse results of marketing projects and campaigns
- Write performance reports with suggestions for improvements and recommendations
- Develop and manage client events
- Liaise with and build relationships with external suppliers and stakeholders
- Develop presentations for clients and industry
- Other marketing related activities as required from time to time

Job Requirements

We are searching for an experienced marketer to join our team who comes with the following skills:

- Proven experience as a Marketing Consultant or minimum 5+ years’ experience in a Senior Marketing Manager role or similar
- Proven hands-on experience in developing marketing strategic plans and executing marketing tactics/campaigns
- Detailed knowledge of marketing principles and best practices
- Detailed knowledge of digital marketing strategies and execution, including social media, eCommerce, marketing automation and CRM management
- Strong project management, multi-tasking and decision-making skills with a hands-on approach
- Metrics driven marketing with an eye for creativity and design
- Willingness and proven ability to work effectively in a team environment
- Proficient in MS Office 365
- Ability to think strategically and analytically
- Extensive writing ability (proficient in writing proposals, plans, content and reports)
- Excellent communications (oral and written) and presentation skills
- Outstanding organisational skills and ability to work autonomously when required
- Self-starter with an aptitude in problem solving
- Minimum Bachelor’s degree in marketing, communications, business, or a relevant field

Applicants must have Australian citizenship/residency or a valid existing Australian work visa.

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