
Apac Marketing Specialist
2 weeks ago
Overview:
**Responsibilities**:
- Act as the marketing product owner for interactions with internal teams to ensure that the marketing performance delivery in line with commercial requirements
- Manage and coordinate with colleagues globally or regional media partners for the operation of paid search campaigns running across major search engines (Google, Bing, Yahoo Japan etc.),
- Company paid search campaign landing pages management and performance tracking
- Monitor regional and industry trends, liaise, updates with APAC commercial team for performance tracking and updates
- Working with cross-functional teams including client facing team, social and client engagement team, commercial management team colleagues to identify opportunities and focus on driving business results
- Deep regional understanding of APAC marketing world, developing deep penetration marketing and paid search campaigns across APAC region
- Helping with marketing and other digital acquisition campaign delivery of design, creatives, other contents
Qualifications:
**Knowledge and Experience**
- Ecommerce, marketing, or equivalent degree level educated
- BIlingubal language skill, English with fulent Madarin or Japanese speaking
- 1-2 years of digital marketing experience, understand customer motivators of financial retail client
- Experience and familiar with managing online paid search systems like SA360, Google Analytics
- Understanding of online trading (FX, CFD, Stocks trading) experience, with insights financial brokerage industry is preferred
**Qualification and Skills**
- Fast learner with data driven business sense
- Self-motivated
- Exceptional cross team commutation skills
- Problem solving skills and passion for result driven solutions
- Attention to detail
- Ability to work to tight deadlines and to prioritise effectively
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