
Field Marketing Specialist
2 weeks ago
**Ready to embark on the quest of joining Hack The Box?**:
At the end of this thrilling journey, you'll become a proud member of Hack The Box, with the ultimate mission to help redefine cybersecurity expertise. Get ready for an exciting adventure into the world of cybersecurity
**✨The core mission of the Field Marketing Specialist**:
This is an exciting opportunity to join a growing marketing team within a global growth marketing team and be our first marketing hire in the APAC region. The first 6 months of this role will be focused on establishing a regional focussed demand strategy, and optimizing the program as a second phase. More specifically, you will focus on:
- Work closely with the APAC Regional Sales Team, developing marketing programs and integrated demand generation campaigns which align directly to their goals.
- Influence lead generation and attributed revenue goals from APAC focussed partners
- Support of broader global demand generation campaigns, including large Exhibition and other onsite events, Event logistics and management (ANZ + Singapore based)
**The fellowship you’ll be joining**:
You will join a team of over 30 marketers, working closely with 8 other growth marketers on the demand generation function. You will report directly to the Head of Enterprise Growth Marketing. You will also collaborate closely with the APAC regional sales team.
- **️ Technology tools & weapons you’ll be using**:
Hubspot, event marketing experience, knowledge and experience working closely with sales, referrals, third party vendors and advertisers.
**The adventures that await you after becoming Field Marketing Specialist at Hack The Box**:
- Developing marketing campaigns and executing these plans with clear objectives, key metrics, and outcomes with our APAC Sales Team
- Creating and managing our regional APAC marketing campaigns, programs, and strategic field events in coordination with global stakeholders
- Provide consistent communication on campaign performance and key metrics to stakeholders, including marketing and sales teams
- Collaborate with the wider marketing team to incorporate APAC campaigns across multiple routes to market in field events as well as other pillar campaigns (ex: Global CTFs)
- Build relationships with and work closely with key stakeholders on the global & regional marketing teams to develop go-to-market plans that create and accelerate demand with partners
**Skills, knowledge, and experience points required to unlock the role of Field Marketing Specialist at Hack The Box**:
- A minimum of 5 years professional marketing experience is required, ideally in B2B SaaS, especially cybersecurity
- Experience in field marketing is required
- Can balance both analytical and creative thinking, comfortable working with tight deadlines in a fast-paced environment
- Hands-on experience building marketing campaigns and using tools like HubSpot
- Comfortable creating strategies and rolling up the sleeves to deliver, ensuring we execute with the greatest impact.
- Great collaborator, track record of successfully working close with cross-functional teams, especially in close collaboration with sales
**️ What your Hack The Box adventure will have in store**:
- You'll have the exhilarating opportunity to contribute to a product that is highly appreciated by users and the cybersecurity community at large.
- You'll experience a highly supportive and caring environment, fostering growth, flexibility, and autonomy.
- You'll embark on an exciting journey of continuous learning and problem-solving, leveling up as our organization grows. Most importantly, you'll have a blast at HTB
-because fun is an essential ingredient in our recipe for success Just wait until you see our global meet-ups
**The gems you’ll be enjoying as Field Marketing Specialist**:
- Private insurance, Dental & Vision, 401K
- Paid paternity & maternity leave
- 25 annual leave days
- Home Office Allowance
- Dedicated budget for training and professional development, participation in conferences
- State-of-the-art equipment Full access to the Hack The Box lab offerings; so you can learn how to hack
**️ The Quest of Becoming Hack The Box’s Field Marketing Specialist**:
- Level 2: Now you’re officially ranked as Hacker and you’re ready to meet the Talent Acquisition team. Level’s objective: highlight your past achievements, ambitions, and values.
- Level 3: As a Pro-Hacker at level 3, you’ll unlock the “boss level”, which involves meeting the hiring manager. Level’s objective: connect with the hiring manager and share with them your achievements.
- Level 4: Now you’re an Elite Hacker Level’s objective: complete an assignment that aligns with day-to-day job-related tasks and responsibilities. Level 5: Congratulations, you're now a Guru Not many reach this level
-. Level’s objective: have a constructive, final conversation with senior leadership to explore the role and your future at
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