Digital Analytics

Join the dynamic and innovate Swinburne Customer Insights & Analytics team
- Fulltime, ongoing position at our Hawthorn campus
- HEW 6 salary + 17% super

**About the Role**
Swinburne University is looking for a Digital Analytics & Insights Analyst to support our data-driven marketing efforts. Reporting to the Marketing Analytics Lead, this role delivers actionable insights from digital platforms to guide decision-making across the Marketing and Future Students teams.
You will analyse first-party data to assess campaign and channel performance, understand user behaviour, and support lead generation and digital optimisation. The role also helps identify conversion opportunities through strong measurement practices.

Working closely with internal teams and external partners, you’ll ensure data accuracy, consistent reporting, and accessible insights. You’ll also contribute to analytics training, documentation, and implementation support.

This role is key to making our marketing efforts measurable, transparent, and continually improving through data-driven insights.

**About You**
**To be suitable for this role you will need to have experience in the below key accountabilities**:

- Experience using web analytics tools such as Adobe Analytics or Google Analytics, and Power BI for reporting and insight generation
- Ability to interpret digital performance data and explain insights clearly to stakeholders
- Analytical mindset and understanding of digital metrics
- Excellent time management, attention to detail, and ability to meet deadlines

Further information about this role can be found in the attached position description.

**Qualifications**
A degree in data analytics, marketing, business or related discipline and relevant experience; or an equivalent combination of relevant experience and/or education/training

**About Swinburne University of Technology**
Swinburne’s strategy draws upon our understanding of future challenges. We choose to build Swinburne as the prototype of a new and different university - one that is truly of Technology, of Innovation and of Entrepreneurship. We are committed to a differentiated university proposition in education and research.

**To Apply**
Please submit your CV and cover letter addressing your suitability for this position.

To review the Position Description and to apply, please scroll down to the bottom of the page.

If you are viewing this advert from an external site, please click ‘apply’ and you will be redirected to Swinburne’s Jobs website to access the Position Description at the bottom of the page.

**Applications Close: Wednesday 21st May 2025, 11pm**

Swinburne offers flexible working options contained in our leave and parenting/carer policies to support work-life balance.

**Diversity, Equity and Inclusion**
Swinburne has become a world-class university, driving social and economic impacts through science, technology, and innovation. As a dual-sector university, our vision is for people and technology working together to build a better world.
Central to our vision is our commitment to diversity, equity, and inclusion. We pride ourselves on being an equal opportunity employer focused on attracting, retaining, and developing great talent. We work to remove barriers related to gender identity, culture, ethnicity, sexual orientation, disability, and age.

We strongly encourage applicants from diverse Aboriginal and Torres Strait Islander communities. Our Moondani Toombadool Centre leads our Indigenous education and culture at Swinburne, guided by community wisdom and leadership.

**Victoria’s Commitment to Action: Improving international student employment outcomes.**
- As a Circle Back Initiative Employer, we commit to responding to every applicant._
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