Marketing Manager

Who we are looking for

The objective of the role is to develop and deliver integrated marketing campaigns targeting the intermediary audience (including financial advisers, private wealth groups and research houses) in Australia.

This is an opportunity for a well-rounded and highly collaborative marketing professional, who can execute a marketing strategy to meet business objectives and revenue goals for our managed funds business.

Why this role is important to us

The team you will be joining is a part of State Street Global Advisors, one of the biggest asset managers in the world, that provides services to governments, institutions and financial advisers across the globe. With over four decades of experience and trillions of dollars in assets under management, we offer one of the broadest selections of investments across asset classes, risk profiles, regions and styles.

You will be part of a collaborative and award-winning marketing team that is driving business results through data driven, creative and high impact marketing campaigns and initiatives.

Reporting to the State Street Global Advisors Global Head of Institutional Marketing, you will be responsible for State Street Global Advisors’ managed funds marketing activities in Australia.

What you will be responsible for

As Marketing Manager, you will- Planning and delivering fully integrated marketing campaigns utilising the full marketing mix: direct marketing, events, website, social, advertising and content.- Development and updates of collateral, videos, web content, sales tools and educational materials for the intermediary audience.- Coordinating, planning and booking proprietary and sponsored events for the Australian market (including monitoring for third party events / new opportunities).-
- Managing and building strong relationships with key internal stakeholders and external agencies on an ongoing basis.- Measuring, optimising and reporting the performance of marketing initiatives against campaign and business goals.- Planning and administration of the marketing budget.- Collaborating with compliance to ensure that all marketing activities comply with local regulatory requirements.

What we value

These skills will help you succeed in this role- Strong knowledge of marketing principles and formulation of marketing strategy. Ability to clearly define and improve client journeys across multiple digital touch points.- Solid understanding of the investment management industry in Australia, especially wealth management.- Excellent organisation, execution, and program management capabilities with attention to detail.- Planning and executing events across traditional in-person formats and virtual platforms.- Data driven mindset ranging from understanding and identifying clients and prospects to measuring and analysing success of marketing initiatives.- Experience in managing marketing budgets including invoice management.- Strong verbal and written communication skills.- Demonstrated ability to work effectively in a fast-paced, results-driven, team-oriented environment.

Education & Preferred Qualifications- 3 to 5 years of professional marketing experience, in asset management / financial services.- Bachelor’s degree preferably with a major in marketing.- RG146 qualified.- Experience working with marketing and sales platforms such as Marketo, Salesforce, On24, Adobe, Tableau and proficiency in MS Word, PowerPoint and Excel.

About State Street

What we do. State Street is one of the largest custodian banks, asset managers and asset intelligence companies in the world. From technology to product innovation, we’re making our mark on the financial services industry. For more than two centuries, we’ve been helping our clients safeguard and steward the investments of millions of people. We provide investment servicing, data & analytics, investment research & trading and investment management to institutional clients.

Work, Live and Grow. We make all efforts to create a great work environment. Our benefits packages are competitive and comprehensive. Details vary by location, but you may expect generous medical care, insurance and savings plans, among other perks. You’ll have access to flexible Work Programs to help you match your needs. And our wealth of development programs and educational support will help you reach your full potential.

State Street is an equal opportunity and affirmative action employer.