Media Manager

3 days ago

Melbourne, Australia Six Degrees Executive Full time

Location:
- Melbourne- Job Type:
- Permanent- Salary:
- $100000 - $120000 per annum- Contact:
- Hong Silver**About Us**:
Our client is a leading marketing agency that specializes in delivering exceptional media solutions to a diverse range of accounts. With a focus on performance marketing, they strive to achieve outstanding results and exceed their clients' expectations. As they continue to expand, they are looking for a talented Media Manager to join their team and take responsibility for their retail and property portfolio.

Role Overview: As the Media Manager for their retail and property portfolio, you will play a pivotal role in developing and implementing effective media strategies tailored to the specific needs of clients in these sectors. You will be responsible for understanding the unique challenges and opportunities in retail and property marketing and utilizing your expertise to drive successful campaigns that deliver measurable results. This is an exciting opportunity to work with renowned brands and make a significant impact in the retail and property industries.

**Key Responsibilities**:

- Take ownership of the retail and property portfolio, developing a deep understanding and insight into client objectives and target audience.
- Create comprehensive media plans and campaigns that align with clients' goals, utilizing both digital and traditional channels.
- Stay informed about industry trends, consumer behavior, and market dynamics specific to the retail and property sectors.
- Collaborate with internal teams and external partners to execute media campaigns seamlessly, ensuring optimal performance and ROI.
- Monitor campaign performance, conduct data analysis, and provide regular reports to clients, making data-driven recommendations for improvement.
- Proactively identify growth opportunities within the retail and property sectors and present innovative ideas to clients.
- Act as a trusted advisor to clients, offering strategic guidance and expertise on media-related matters specific to retail and property marketing.

**Key Skills & Qualifications**:

- Minimum of 4 years of experience working across offline and online media channels, including TV, out-of-home (OOH) channels, and digital direct IO.
- Experience with addressable TV, programmatic OOH, music streaming and podcasting, cinema, print, and broadcast video on demand is a bonus.
- Exposure to buying tools such as AQX, eTam, Roy Morgan, Nielsen Answers, MOVE, Eram, Spectra, TV Map, and Google Campaign Manager.
- Strong knowledge of retail and property marketing trends, consumer behavior, and industry best practices.
- Excellent understanding of digital and traditional media channels, with experience in media planning and buying.
- Proficiency in using media buying tools and platforms.
- Analytical mindset with the ability to analyze campaign data, identify trends, and provide actionable insights.
- Outstanding communication and presentation skills, with the ability to build and maintain strong client relationships.
- Passion for learning, keeping up with industry advancements, and driving innovation.

**Culture**:

- Collaborative and supportive team.
- Great time to join the business as they are growing.
- Enough autonomy to drive the development of this role.

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