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Digital Performance Marketing Manager, Made Group

2 weeks ago

Dandenong, Australia M&C Saatchi Group Full time

Manage the digital marketing function your way, for one of Australia's leading scale up brands
- Develop and manage relationships with leading platforms and vendors
- Competitive salary and state of the art working environment and tools provided

**The Opportunity - M&C Saatchi and Made**

M&C Saatchi and Made have come together to build an in-house creative team to develop and grow some of Australia's favourite brands.

Since 2005, health conscious Australians have shown their love for Made's core brands - Cocobella, Rokeby Farms, Impressed Juice, and NutrientWater.

As Made continues to achieve great things with these brands, M&C Saatchi is partnering with them to build a dynamic and creative in-house team to help grow these brands and make healthy happy, and offer you the chance to create dynamic and lasting national campaigns.

**The Company**

Made is a highly successful business with an extensive portfolio of products that are better for you. A dynamic culture born from its start-up roots, Made has built some of Australia's best brands, and continues to deliver new, healthy products for Australians. A culture of innovation has been fostered and is encouraged, and where new ideas are welcomed and thinking differently will lead you to thrive in this environment.

**The Role**

The opportunity is here to join Made Group as the Digital Performance Marketing Manager, planning, building, optimizing, and reporting on all performance & affiliate marketing campaigns.

You will work closely with the team on all workflows for all brands in the Made Group portfolio, implementing data-driven marketing methods to maximise return on investment.

**Responsibilities**
- Plan, develop, implement and optimise the performance marketing strategy encompassing channels such as Paid Search, Remarketing and Affiliate marketing
- Utilization of of Google Ads, Google Analytics and other relevant platforms to drive performance across Made Group products and brands.
- Drive e-commerce sales growth by building an expanded network of affiliate partners & direct partnerships by proactively prospecting, cultivating and evaluating brand partner opportunities
- Maintain excellent relationships and drive negotiations with all stakeholders including publishers, platforms, technologies and data partners to demonstrate best in class partner engagement
- Maintain website and performance of up to 6 brands and Made Group masterbrand
- Report to brands and provide effective communication of key insights and results in a timely manner and providing recommendations as required

**Your Experience and Skills**
- Solid hands-on performance marketing experience across a variety of channels including search, social, display, affiliates and retargeting
- Current media partner, platform or technology certifications
- Strong prior experience with Performance Marketing technology across search, DSP and ad-serving platforms and analytics/measurement tools
- Understanding of, and passion for the performance marketing industry and landscape
- and desire to learn and keep up to date with new technologies and methods
- Excellent interpersonal, time management and negotiation skills

**What’s On Offer**
- Products to have at work and take home
- Hybrid Workforce & Flexibility
- Annual Conference (overseas and interstate)
- Onsite Gym Facilities
- Support provided for professional development and training
- Performance Bonus Plan
- IT tools provided (laptop, monitor, mobile phone)
- Full working kitchen (bean to cup coffee machine, induction cooktop, microwaves, sandwich press, toaster, fridges & freezers) + fruit bowl
- State of the art building with large office
- Onsite car parking
- Amazing team culture and passion for our work