Digital Experience Manager

**Job no**: 501439
**Work type**: Full time
**Location**: Hobart
**Categories**: Management
- Lead the digital experience strategy and drive a unified, student-centred digital experience
- Engage and collaborate with university stakeholders and corporate services to understand their needs
- Full time, ongoing role, based in Hobart

**About the opportunity**

As we embrace the digital age, we are seeking a dynamic and forward-thinking Digital Experience Manager with a passion for innovation and a dedication to shaping a strong digital future for our University with a focus on the University’s web presence and digital experience. This role offers a unique opportunity to work at the intersection of technology, strategy, and people management to drive transformative change in higher education.

Reporting directly to the Director, Marketing, the Digital Experience Manager is responsible for supporting the University’s digital experience strategy, with a focus on web, automation, and AI-enabled tools. This role ensures that the University’s most impactful communication channels deliver a seamless, personalised student journey.

**What you’ll do**:

- Lead efforts to identify and implement cutting-edge digital solutions, immersive content experiences, and personalised user journeys, to enhance the digital presence of the university.
- Successfully manage large-scale digital projects, including website redesigns, mobile app development, and data analytics initiatives, from conception to completion ensuring projects are delivered on time and within budget.
- Ensure web, automation, and digital campaign strategies complement each other, supported by strong content governance and accessibility standards.
- Successfully leverage data and analytics to make informed decisions, optimise user journeys, measure the effectiveness of digital initiatives, and adjust strategies accordingly.
- Exhibit high-level negotiation and influencing skills to build agreement across business areas, establishing consistent digital processes, practices, and systems that underpin a cohesive and future-focused digital ecosystem.

**What we’re looking for**:

- Strong leadership skills as evidenced through extensive experience in digital experience management, digital strategy, automation, or related roles within complex organisations.
- Demonstrated ability to organise, plan, and deliver digital initiatives including web, automation, and AI-driven activities along with the capability to investigate challenges and develop innovative, student-focused solutions.
- Demonstrated high level written communication skills, including the ability to produce and maintain a range of documentation including business process maps and procedures.
- Excellent communication and interpersonal skills, with the ability to engage with diverse stakeholders.
- Deep understanding of web technologies, digital communication systems, content management systems, and digital analytics.

**Salary details**

Appointment to this role will be at HEO 8 and will have a total remuneration package of up to $152,033 comprising base salary within the range of $114,282 to $129,943 plus 17% superannuation.

**How to Apply**
- Please refer to the attached Position Description Below for full details.

**Applications close Tuesday, 16 September 2025, 11.55pm**

The University of Tasmania acknowledges the Palawa/Pakana and Gadigal/Wangal people as the traditional custodians of the land, sea and waters of the areas upon which we live and work. We recognise their valuable contributions and deep connection to country and pay respect to Elders past and present.

As part of our commitment to a safe and inclusive workplace, employment history and police checks may be conducted as part of the selection process.

To be eligible for this position, you are required to hold Australian or New Zealand Citizenship, permanent residency or a valid visa that enables you to fulfil the requirements of this role.

**Advertised**: 02 Sep 2025 Tasmania Standard Time
**Applications close**: 16 Sep 2025 Tasmania Standard Time