Digital Marketing Specialist

-Join Macquarie Asset Management in the Client Solutions Group as a Digital Marketer. The Digital Marketing team are responsible for growth and client engagement for industry-leading products across infrastructure and real assets, green investments, credit, insurance, real estate, public investments and active ETFs through our public-facing websites.At Macquarie, our advantage is bringing together diverse people and empowering them to shape all kinds of possibilities. We are a global financial services group operating in 31 markets and with 56 years of unbroken profitability. You’ll be part of a friendly and supportive team where everyone - no matter what role - contributes ideas and drives outcomes.- What role will you play?
You will play a key role in the strategy, design, execution and measurement of web-based campaigns, and work closely with a wide variety of stakeholders including investment portfolio managers, senior sales leaders, marketing experts and delivery partners who manage our content management systems.
This role will be accountable for the digital experience in APAC for Macquarie Asset Management’s public-facing websites. These websites support clients & prospects (institutional managers, financial advisors, end eligible investors) in understanding our capabilities, as well as other stakeholders such as governments, strategic industry partners and portfolio companies. We do this by developing the strategy for new campaign & content pages, overseeing execution of web changes, monitoring the performance of these sites and developing optimisations to further enhance performance, and partnering with internal stakeholders to develop a backlog of new technical features.
- What you offer
- 3+ years of experience working in a fast-paced Growth Marketing team, ideally with experience delivering web-based campaigns
- Bachelor’s degree in marketing, business, technology or a related field
- Understanding of and experiencing working to web best practices, including within UX/UI design, search engine optimisation, conversion rate optimisation, web performance, copywriting, usability and accessibility standards. Experience with relevant tools including (or similar) Figma, AEM, Google Analytics & SEMRush
- Data-driven mindset, with experience analysing performance of past projects, communicating outcomes to stakeholders, and adapting your approach to the next initiative.
We love hearing from anyone inspired to build a better future with us, if you're excited about the role or working at Macquarie we encourage you to apply.- What we offer
- At Macquarie, you’re empowered to shape a career that’s rewarding in all the ways that matter most to you. Macquarie employees can access a wide range of benefits which, depending on employment type, include:

- 1 wellbeing leave day per year
- Up to 5 additional service bonus leave days per year
- Up to 20 weeks’ paid parental leave for primary caregivers along with 12 days of transition leave upon return to work, and 6 weeks’ paid leave for non-primary caregivers
- 2 days of paid volunteer leave and donation matching
- Up to 12 months’ gender affirmation leave, including 6 weeks’ paid leave
- Access to Employee Assistance Program and wellbeing benefits including skin and health checks, and flu vaccinations
- Access to a wide range of salary packaging options
- Access to a wide range of learning and development opportunities, including reimbursement for professional membership or subscription
- Hybrid and flexible working arrangements, dependent on role
- Reimbursement for work from home equipment
- About Macquarie Asset Management
Macquarie Asset Management is a global asset manager that aims to deliver positive impact. We’re trusted by institutions, pension funds, governments, and individuals to manage billions in assets globally. We provide access to specialist investment expertise across a range of capabilities including fixed income, equities, multi-asset solutions, private credit, infrastructure, green investments, natural assets, real estate, and asset finance.- Our commitment to diversity, equity and inclusion