Product Marketing Officer

Swinburne University is seeking a dynamic and motivated Product Marketing Officer to play a crucial role within a team that drives innovation and success in product marketing.

Working under the guidance of the Product Marketing Manager, you will be responsible for preparing comprehensive marketing briefs that highlight product benefits, positioning, and target audience to ensure effective communication and positioning in the market. Collaborating with specialised Marketing and Student Recruitment teams, as well as key stakeholders within the university, you will help build and maintain successful relationships to drive successful marketing strategies. You’ll also assist in managing the Product Portfolio, conducting competitive reviews and desktop research to inform strategic decisions.

Additionally, this role coordinates product launches and ongoing marketing activities, contributing to the delivery of high-quality marketing services to the organisation. Through collaborative efforts with multiple teams, you’ll also play a key role in planning and executing recruitment events.

**About You**
To be suitable for this role you will need to have experience in the below key accountabilities:

- Demonstrated experience in the development and implementation of campaign briefs
- Strong interpersonal communication and teamwork skills with specific evidence of successful stakeholder management.
- Demonstrated capability to align product positioning and attributes with brand objectives.
- Demonstrated ability to coordinate complex market-facing activities and events.
- Demonstrated experience in undertaking desktop research and analysing data to inform marketing planning.

**Qualifications**
Completion of a relevant degree/diploma level qualification with relevant work-related experience or an equivalent combination of relevant experience and/or education/training.

**About Swinburne University of Technology**
Swinburne Horizon 2025 draws upon our understanding of future challenges. With this new strategic plan, we choose to build Swinburne as the prototype of a new and different university - one that is truly of Technology, of Innovation and of Entrepreneurship. We are committed to a differentiated university proposition in education and research, so that:

- Every Swinburne learner gets a work experience
- Every Swinburne graduate gets a job
- Every Swinburne partner gets a tech solution
- Swinburne is the prototype of global best practice

The achievement of our 2025 moon shots depends on our capacity to work collectively, always, as One Swinburne.

**To Apply**
Please submit your CV and cover letter addressing your suitability for this position.

To review the Position Description and to apply, please scroll down to the bottom of the page.

If you are viewing this advert from an external site, please click** ‘apply’ **and you will be redirected to Swinburne’s Jobs website to access the Position Description at the bottom of the page.

**Applications Close: Wednesday 28 August 2024, at 11.00pm**

Swinburne offers flexible working options contained in our leave and parenting/carer policies to support work-life balance.

**Diversity, Equity and Inclusion**
Swinburne University of Technology is dedicated to creating a varied, welcoming, and open learning and work environment that embraces diversity, promotes inclusion, ensures fair access to opportunities, and actively opposes bullying, discrimination, sexual harm, victimisation, and vilification. We appreciate every individual in our community, regardless of ability/disability, age, cultural and ethnic background, sex, sexual orientation, gender identity and expression, and family and relationship status. For further details on our efforts, please explore our Equity & Diversity website.

**Disability and Reasonable Adjustments**

**Science in Australia Gender Equity (SAGE) at Swinburne**
Swinburne is enhancing gender equity and diversity, with a focus on science, technology, engineering, maths and medicine (STEMM), by participating in the Science in Australia Gender Equity (SAGE) program.

Swinburne University is actively engaged in improving representation and participation of women in STEMM fields, aiming to address ongoing gender inequity. As an inaugural recipient of the Athena SWAN Institutional Bronze Award, we have implemented our original SAGE Action Plan (2019-2021) and continue our commitment through the current SAGE Action Plan (2022-2025), focusing on meaningful actions to foster long-lasting change and advance gender equity and diversity in STEMM.

**Aboriginal and Torres Strait Islander Applicants**

**Victoria’s Commitment to Action: Improving international student employment outcomes**
- We are a 2023 Circle Back Initiative Employer - we commit to respond to every applicant_
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