Digital and Social Media Specialist

2 weeks ago

Hawthorn East, Australia Coles Supermarkets Full time

We’ve been trusted to serve Aussie communities since 1914 and grown to become a top 30-listed on the ASX with 120,000 team members and a portfolio of iconic brands. At Coles Group, you’ll not only get to make a difference to millions of Aussie lives—you’ll also get to see your impact.

**About the team**:
Marketing powers one of Australia’s biggest brands. Our team connects us with millions of Aussies each week. Whether it’s through engaging content, omnichannel storytelling or thunderclap advertising that reaches 98% of Aussies, we connect in many ways.

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**About the role**:
A 12-month full-time contract for a Social and Content Specialist has arisen within our passionate and energetic Brand Digital & Design team.

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**What you’ll be doing**:
Reporting to the Social Media Manager, you’ll ideate, plan and brief agencies to deliver highly engaging content, creative, and formats; measuring and optimising performance.

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**You’ll also**:

- Take ownership of the social content plan aligned to content calendar and business priorities and manage the Coles’ Instagram and TikTok profiles
- Work with the broader marketing team, PR, legal and compliance to deliver end to end digital and social campaigns from concept to execution
- Analyse and report on social and digital performance and improve / optimise the agency and team’s outputs
- Optimise workflows and processes to collaborate, plan and deliver digital marketing activity
- Provide support for budget management and PO creation.

***
**What you bring**:
Tertiary qualified in Advertising/Marketing/Business, you have 3+ years’ experience executing digital marketing campaigns, in-house or at an agency. You’ll bring strong knowledge of eCommerce & digital marketing principles and practices along with a healthy dose of passion and energy.

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**You’ll also need**:

- Experience in managing agencies
- Exceptional prioritisation and juggling skills
- Stakeholder management and highly developed influencing skills
- Campaign and media planning and execution experience
- Budget forecasting and reconciliation and PO creation

With us it’s not about the discounts (although you do get those), it’s about joining a team where your wellbeing and professional development is invested in and celebrating your contributions is the norm. And because everyone leads unique lives, we offer flexible work including work from home, additional leave and parental leave entitlements.

Job ID: 85865

Employment Type: Fixed Term

LI-MAR

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