Campaign Analyst

2 weeks ago


Sydney, Australia Cashrewards Full time

Heyyyyy We're Cashrewards, Australia’s most loved cashback platform.

Shoppers love us, but not just shoppers, our team think we’re pretty awesome too. So much so that they voted and now we’re a certified Great Place to Work. As they say, the proof is in the pudding so check out this role to see if you fancy a slice yourself.

**About the role**

As the Campaign Data Analyst in our Analytics and Insights team, you'll play a pivotal role in driving data analytics to enhance our operational efficiency. Responsible for designing and implementing sophisticated campaign analytics and insights for our core cashback business and retail media, you will collaborate closely with business and engineering stakeholders to refine our overall business strategy.

Proficient in integrating diverse tools and systems, you will ensure a rigorous and effective approach, identifying optimal sources for valuable insights. In this role, you will inject dynamism into our business landscape, ensuring every data-driven decision is dynamic and impactful.

**Your Focus**:

- Devise A/B and multivariate testing strategies across all digital channels, ensuring tests are statistically significant and easily interpretable.
- Develop automated post-campaign analysis reporting and insights for internal stakeholders and clients in both the core cashback business and retail media, providing actionable recommendations, such as regular vs. boosted cashback campaigns.
- Segment appropriate cashback campaign audiences using statistical techniques.
- Collaborate with our retail media team to develop and maintain targeted media audiences, enhancing advertising effectiveness.
- Utilize analytics to refine audience segmentation and optimize media campaign performance.
- Design and implement automated post-campaign analytics for the media business, measuring advertising and promotional success and providing actionable insights based on key performance indicators.
- Co-create problem statements with relevant stakeholders to drive business-wide commercial and customer results efficiently.

**About You**:

- Extensive expertise in SQL and data visualization tools such as PowerBI.
- Knowledge of statistical modelling techniques such as regression, clustering & segmentation, and time series modelling
- Experience on any of these analytical platforms is highly desirable but not a requisite - Amplitude, Kevel, mParticle, Braze, and AppsFlyer.
- Strong business stakeholder management skills, facilitating effective communication and collaboration.
- Proven experience leveraging data to uncover insights, predict behaviour, and add value, supporting ambitious business goals.
- Possess a curious mind, resilience, and a drive for innovation, demonstrating autonomy and conscientiousness in problem-solving.
- Previous experience in a similar role within a top-tier consulting firm or industry, demonstrating a track record of success.
- Commercial acumen demonstrated by a deep understanding of business drivers and strategies for sustainable growth.

Another cool thing, we're right smack-bang in the middle of Sydney CBD (next to the QVB) so we're easy to get to.

There's lots more to love about working here, like:

- Flexible working
- Friday hours (finish at 3pm on Fridays)
- Double cashback
- Free access to Headspace
- Discounted fitness classes and wellness offering
- Birthday leave
- 16 weeks paid parental leave
- Ability to work up to 90 days a year from anywhere in the world
- Awesome people who you'll get to know at some of our awesome celebrations and social events

So if you’re keen to jump on board and help us steer this fine ship into the future, don’t let this opportunity pass you by. So jump in, forget FOMO. Join the Cashrewards team today.


  • Campaign Analyst

    6 days ago


    Sydney, Australia Zone IT Solutions Full time

    We are looking for a seasoned Campaign Analyst for our Sydney based client. **Requirements**: - 5 - 10 Years experience in campaign analysis - Preferably Telco Background is advantangeous - Experience in planning, development and execution of marketing campaigns and event based triggers - Experience with a marketing platform such as SAS or Pega Marketing...


  • Sydney, Australia Talent Insights Group Full time

    Attention all Mid or Snr Campaign Analysts & Data Developers - Major Australian Enterprise - Fulltime Permanent OR Long-term Contract Positions Two major Australian organisation requires SQL **Data Developers with strong data engineering experience and Campaign - Reporting Analysts** to join a strategic squad and work on a wide range of high impact...

  • Campaign Data Analyst

    2 weeks ago


    Sydney, Australia ING Bank (Australia) Full time

    **Campaign Data Analyst (KYC)** It’s a fun and exciting time to join ING, Australia’s most recommended bank. We’re looking for a Campaign Data Analyst in KYC to sit within our targeted marketing team to support the retail bank, in interacting with customers in relation to compliance communications. This is an opportunity to be part of something...


  • Sydney, Australia Allianz Full time

    MARKETING CAMPAIGN ANALYST - CONSUMER - SYDNEY, NSW At Allianz, we’re proud to be named one of the Best Workplaces in Australia 2025 and a Great Place to Work. As a leading global insurance and asset management brand, we prioritise care for our customers, the planet, and each other. We hire the very best people to further our commitment to caring and...


  • Sydney, Australia Zone IT Solutions Full time

    We are looking for a seasoned Digital Campaign Analyst for Sydney based assignment. **Requirements**: - Work closely with inter-departmental and cross-functional teams to embed and optimise customer insights into marketing campaigns. - Conduct pre-campaign analysis for outbound and inbound contact campaigns - Influence outcomes. - Consider and advise...

  • Campaign Analyst

    6 days ago


    Sydney, Australia Attention Experts Full time

    **The Campaign Analyst / Data Analyst position is a role within the Client Success Division of Attention Experts. It is a role which has its responsibilities defined around analysing and quantifying social media campaign data and understanding trends, to make recommendations to the production team on campaign changes.** **It is defined around ensuring...

  • Campaign Analyst

    2 weeks ago


    Sydney, Australia ING Full time

    ING Australia are looking for a superstar **Campaign Analyst** **- Real Time** **Communications** to join one of our most engaged and respected cross functional Tribes. The Campaign Analyst - Real Time Communications, is the key to successful marketing, delivering the right message, to the right customer, at the right time through use of automated campaign...


  • Sydney, Australia Allianz Australia Full time

    At Allianz, we’re proud to be named one of the Best Workplaces in Australia 2024 and a Great Place to Work. We’re one of the world’s leading insurance and asset management brands, with a workforce as diverse as the world around us, which is why we hire the very best people to further our commitment to securing the future for our people and...

  • Campaign Analyst

    2 weeks ago


    Sydney, Australia Hatch Full time

    ** This role is at ING (not for Hatch)** Hatch is supporting ING to find a great Campaign Analyst to join their Marketing team. Hatch exists to level the playing field for people as they discover a career that’s right for them. We model this in our hiring process for our partners like ING. **About the role at ING** This is the perfect role for you if...


  • Sydney, Australia ING Full time

    ING, Australia’s most recommended bank for the 3rd year running is looking for a **Campaign Data Analyst** to join one of our most engaged and respected cross functional Tribes. You get to work closely alongside a Chapter lead and varied team of Customer Interactions team members working below the line campaigns. This specialist crew are a great mix of...