Marketing Communications Specialist

4 days ago


Prahran, Australia Blanc Spa Full time

**Join the Wellness Revolution**

Blanc Spa is seeking a dedicated and results-driven Marketing and Communications Specialist to join our award-winning team. This is an exceptional opportunity to contribute to our innovative marketing strategies that promote our luxurious skin and wellness services, enhance brand awareness, and foster exceptional customer engagement and loyalty.

**About the Role**

As a Marketing and Communications Specialist at Blanc Spa, you will:

- Develop and Implement Marketing Strategies: Create and implement strategic marketing plans aligned with our business objectives, target audience, and budget.
- Manage Brand Identity: Maintain and enhance Blanc Spa’s brand identity, ensuring a consistent and compelling brand image and voice across all channels.
- Execute Digital Campaigns: Plan, execute, and optimize digital marketing campaigns on platforms such as Shopify, Instagram, Facebook, LinkedIn, YouTube, and TikTok.
- Conduct Market Research: Perform thorough market research to identify industry trends, competitor activities, and customer preferences.
- Manage Budgets: Effectively manage the marketing budget, ensuring optimal allocation of resources and tracking expenditures.
- Plan and Coordinate Events: Organize and execute marketing events, including spa promotions, product launches, workshops, and partnerships to enhance brand visibility and community engagement.
- Develop Customer Relationships: Implement customer retention strategies, including loyalty programs, referral incentives, and personalized marketing initiatives.
- Collaborate with Influencers: Partner with influencers to increase brand visibility and engagement.
- Build Strategic Partnerships: Establish and nurture relationships with complementary businesses and local organizations.
- Handle Public Relations: Build and maintain strong relationships with media outlets, bloggers, influencers, and industry professionals to secure press coverage and amplify brand exposure.
- Stay Ahead of Trends: Continuously monitor industry trends, competitor activities, and emerging marketing technologies to drive innovation.

**Qualifications**
- Bachelor’s Degree in Marketing, Business Administration, or a related field.
- Proven experience as a Marketing Specialist or in a similar role, preferably within the luxury spa and wellness, or high-end retail or hospitality industry.
- Strong proficiency in digital marketing tools and platforms; Facebook, Instagram, LinkedIn, Klaviyo, Mailchimp, HubSpot, Shopify, WordPress, Meta Business Tools, Google Analytics.
- Exceptional written and verbal communication skills.
- Strong analytical and problem-solving abilities.

**Why Join Us?**

This is your chance to be part of the wellness revolution, driving marketing strategy for an award-winning spa amidst the dynamic and evolving landscape of wellness and self-care for health benefits. As our Marketing and Communications Specialist, you will play a crucial role in shaping the future of our brand. This is your opportunity to make a significant impact, drive innovation, and be part of a team that is redefining luxury in the spa and wellness industry.

Pay: $65,000.00 - $75,000.00 per year

**Education**:

- Bachelor Degree (preferred)

**Experience**:

- Marketing: 4 years (preferred)

**Language**:

- English (preferred)

Work Authorisation:

- Australia (preferred)

Work Location: In person



  • Prahran, Victoria, Australia MAPM INTERNATIONAL Full time $70,000 - $120,000 per year

    About the JobWe're looking for an analytical, data-obsessed Performance Marketing Specialist to own the paid media and SEO strategy across our portfolio of footwear brands. This role is perfect for someone who lives in dashboards, thrives on performance metrics, and knows how to turn insight into action.You'll be based onsite in our Melbourne office, working...

  • Marketing Manager

    18 hours ago


    Prahran, Australia StudioHawk Full time

    **About StudioHawk**: At StudioHawk, there are no generalists here; just damn good SEOs. Nestled in the heart of Prahran, our team operates from a beautifully refurbished warehouse that's anything but your typical office environment. We're not just colleagues; we're passionate SEO masters thriving on creativity, innovation, and a healthy dose of...


  • Prahran, Australia Absolute Immigration Full time

    **About Us** With 23 years of delivering immigration solutions, Absolute Immigration is known as a trusted advisor to a diverse range of clients. Our people-first approach filters through our team culture and directly to our valued clients and applicants who are the ultimate purpose of our organisation. We are all about helping people and helping businesses...


  • Prahran, Australia Salon gabrielle Full time

    Salon Gabrielle is currently seeking a highly skilled and experienced Social Media and Marketing Manager to join our dynamic team. In this role, you will be responsible for developing and executing the company's social media and marketing strategies to enhance brand awareness, engage customers, and drive business growth. As the Social Media and Marketing...


  • Prahran, Victoria, Australia Lucretia Lighting Full time $90,000 - $120,000 per year

    Are you passionate about crafting powerful marketing campaigns that bring high-end lighting and innovative materials to life? Join Lucretia Lighting in Melbourne and play a key role in shaping our brand story, engaging customers, and showcasing our unique products to Australia and the world.About UsFounded in 2012 in Melbourne, Lucretia Lighting is a leader...


  • Prahran, Australia INSPI Beverages Pty Ltd TA Naked Life Full time

    **Title**:National Liquor and On-Premise Sales Manager **Occupation**:Marketing Specialist **Salary**:$90,000-$110,000 plus super **Company**:INSPI Beverages Pty Ltd T/A Naked Life **Location**: Revolver Lane, 231 Chapel Street, Prahran, Victoria, 3181 **Hours**: Full time 40 hours per week **Experience Required**: min 2 years in relevant...

  • Digital Marketer

    3 days ago


    Prahran, Australia The Song Room Full time

    About the role The Song Room is looking for a creative, driven, and savvy Digital Marketer to help bring transformative Arts Learning programs to primary schools across Australia. If you’re passionate about education, the arts, and creating opportunities for children who need them most, this is your chance to shine. This isn’t just a marketing job —...

  • Junior SEO Specialist

    2 weeks ago


    Prahran, Australia StudioHawk Full time

    **Uncapped earning potential and career opportunities**: - **Award Winning Agency**: - **Full Training Provided** **What makes us special** Located in a prime location just off Chapel Street StudioHawk is a rapidly growing, specialised SEO agency based in both Melbourne & London. We are constantly striving to push the boundaries of organic search and...


  • Prahran, Victoria, Australia MedHealth Full time $70,000 - $120,000 per year

    Company Description If a new challenge and the opportunity to positively impact a new and growing service area is what you are seeking, then this is the role for you. Unified Healthcare Group (UHG) is looking for a motivated healthcare professional (Enrolled Nurse) with excellent verbal communication skills within our Tele Services team and liaise with...


  • Prahran, Victoria, Australia UHG (Unified Healthcare Group) Full time $70,000 - $120,000 per year

    If a new challenge and the opportunity to positively impact a new and growing service area is what you are seeking, then this is the role for you.Unified Healthcare Group (UHG) is looking for a motivated healthcare professional (Enrolled Nurse) with excellent verbal communication skills within our Tele Services team and liaise with medical practitioners to...