Consumer Insights Analyst

1 week ago

Melbourne, Australia Camp Australia Full time

**THE OPPORTUNITY**
- Support the team in managing, analysing and visualising data and customer insights to inform messaging and target groups, marketing campaigns, product improvement and differentiation.
- Support the Digital Marketing Manager to measure campaign effectiveness for external media spends and provide recommendation for future campaigns.
- Ongoing review of CRM and Marketing automation platform performance to drive ongoing optimisation of our systems and processes.
- Support the Marketing and Customer Experience Team in managing the design and interpretation of customer research programmes and projects and assist in building and evolving Customer Experience strategies.
- Develop plan for optimising Customer Feedback and NPS as a key driver for service excellence.

This role is initially for 12 months covering Parental Leave, but has opportunity to extend.

**THE BENEFITS**

In return for your experience and passion, Camp Australia offers:

- A competitive salary package
- Blended, flexible working arrangements.
- Wellbeing days and your birthday off are just some of the other benefits on offer to ensure our team feel appreciated and supported.

Our team is our greatest asset, and you will be joining a friendly and supportive one who are passionate about ''Guiding Children's Growth'.

We are the leader in our field and our plans to grow will provide career development opportunities for those looking to grow with us.

**ABOUT YOU**
- Understanding of what a customer journey is and the touchpoints involved to demonstrate how to analyse this behaviour - Strong Experience with Consumer research
- Previous experience in the childcare industry or in more than one organisation and more than one sector is desirable
- Excellent communications skills to be able to engage with various internal and external stakeholders

**ABOUT US**

Camp Australia is a leading provider of Out of Hours School Care (OHSC) services across Australia. We are committed to delivering exceptional care, education, and enrichment for children in a safe and nurturing environment. As an industry leader, we pride ourselves on creating meaningful and supportive communities for both children and their families.

**HOW TO APPLY**

Please submit your resume and cover letter ASAP

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