Ecommerce & Growth Marketing Manager

2 weeks ago


Melbourne, Australia Zea Relief Full time

Remote working opportunity from anywhere in Australia
- Professional development with product-based benefits and product discounts
- A company laptop provided

We are looking for an Ecommerce & Growth Marketing Manager to join an ambitious family business that has developed a range of natural health and wellness products. Join the driven and dedicated team at Zea who value deep and long-lasting relationships, self-development and personal growth and believe that they can all change the world in their own positive way.

Work within a successful group of professionals who pride themselves on customer promises and core values that inspire them to live with intention and connect with the needs of the Zea community.

**They’re offering**:

- Remote working opportunity from anywhere in Australia
- A company laptop provided
- Professional development with product-based benefits and product discounts
- The ability to work within a certified B-Corporation that has partnered with 1% For The Planet

We are looking for an Ecommerce & Growth Marketing Manager with at least 4 years of experience. This is a permanent full-time role with an attractive salary that is negotiable based on experience.

**Duties and responsibilities include, but are not limited to**:

- Devise, implement, and execute initiatives and strategies to grow the brand's market share and customer base
- Prioritising growth goals and implementing projects to achieve growth goals
- Designing and setting up experiments to test whether designed interventions will impact the business
- Replicating successful strategies at scale and in new markets
- Website Management, Maintenance and Conversion Rate Optimisation including monitoring and quality control to ensure the highest standard of customer experience
- Ownership of on-site search and merchandising, driving cross-/up-sell to increase conversion rate and AOV
- Work closely with the UX designer on CRO, website testing, personalisation and on customer journey and digital experience
- Provide monthly eCommerce and post-campaign reports with focus on website performance, including traffic, conversion rate, bounce rate, AOV, loyalty and revenue
- Reporting on initiatives and projects to management and directors
- Support with the management of third-party partner agencies across web development, coordinating the execution of existing strategies whilst working collaboratively to develop new and future initiatives
- Ensuring relevant internal departments are kept informed of all website and eCommerce updates
- Work closely with our product and warehouse teams to brief new product offerings and ensure stock availability
- At least 4 years of experience in the same or similar role
- eCommerce/Digital Marketing and/or relevant Digital Technology tertiary qualifications are preferable
- A portfolio of successful growth implementations and interventions
- Demonstrated experience using Shopify and project management software such as Asana
- Proficiency with Google Analytics and workflow redesigns conversion optimisations
- Expertise in marketing, online strategies, user experience, and business development
- Exposure to UX/UI with an understanding of customer journey, optimization and conversion rate optimisation
- Strong analytical skills, including A/B testing, web metrics, and sales metrics
- A strong understanding of user experience, digital design and development techniques
- Demonstrated experience in managing multiple projects, tasks and priorities
- Passion for emerging digital trends and technology
- Skilled at web optimization, sales generation, conversion analysis, and sales funnels
- Knowledge of various growth-hacking tools, such as automation and campaign monitoring platforms

**Why should you apply?**
- Remote working opportunity from anywhere in Australia
- Company laptop provided
- Permanent full-time position
- Immediate start
- Opportunity to join and play a vital part in a successfully growing company
- Certified B Corporation
- Giving program through 1% For The Planet
- Cultural Awareness Training
- Induction training and ongoing training provided

**Please note: Only short-listed applicants will be contacted and all short-listed applicants will be required to complete a recorded video interview.**

**You must be a permanent resident or Australian citizen to apply.



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