Category Marketing Lead

Join an iconic Wesfarmers business, leaders in industrial & safety supplies
- Outstanding employee benefits, working with a friendly & supportive team
- Permanent Full-Time role + Greystanes and Macquarie Park + flexible work arrangements

**OUR STORY**

Blackwoods is Australia’s leading supplier of industrial and safety supplies. For over 140 years, we have supported businesses big and small with our range of over 300,000 products from the world’s best brands. From the Sydney Harbour Bridge to the railway and your local mechanic, we supply what our customers need when they need it, along with unparalleled expertise and service from our passionate team.

With a national footprint of over 50 branches and 6 Distribution Centres, our people are at the heart of everything we do. Being a part of the Wesfarmers group, also means that we have endless opportunities to make a difference, so join us, and let’s help more people build a better Australia.

**YOUR OPPORTUNITY**

A great opportunity has become available for a passionate, talented, and self-driven professional to join our **Category Marketing Lead **team based in **Greystanes/Macquarie Park NSW.**

The purpose and your responsibility of this role is to manage the end-to-end implementation of all product marketing requirements for your Categories, that will have a measurable ROI and will support Blackwoods commercial objectives. End-to-end implementation includes the awareness and promotion of new products, ranges and clearance of products within your category.

Your key responsibilities will include, but are not limited to:

- Contribute to the development and execution of the Category marketing strategy and plan
- Develop & oversee Product Marketing plans to increase market penetration and brand strength
- Manage your Category plans and calendars and ensure this is integrated to the overall marketing team plan and objectives
- Develop marketing requirements, in conjunction with other relevant marketing team members, to support launch of new products and ranges as well as manage the cross-functional implementation
- Determine and deliver content requirements to support effective delivery of category representation in catalogues, working with colleagues
- Manage and Report on Category Marketing plan status and results, ensuring stakeholders are informed and communicated with throughout the development and execution
- Responsible for providing category marketing support to the Campaign & Category Marketing Manager during the execution of promotional campaigns
- Develop category campaigns to support supplier promotional funds as required
- Communicate and be accountable for the actions needed to implement the category marketing strategy
- Be prepared to challenge the status quo, winning as a team and celebrating success

To be successful, you will have:

- Tertiary/Bachelor Qualification in Marketing (required)
- Wide and extensive experience in a product marketing or similar role, preferably in a B2B business
- Project management experience
- Can demonstrate bringing organisation values to life
- Verbal/written communication
- Customer & Market Analysis
- Marketing commercialisation

**CULTURE & BENEFITS**

A career with Blackwoods will offer you rewarding experiences and opportunities for growth and development. We have a diverse, inclusive, and safe workplace where our team members care about each other and enjoy building meaningful connections.

To ensure our employees feel valued, supported, and celebrated, we provide a range of employee benefits including:

- Hybrid and flexible work arrangements
- Competitive salaries and incentives
- A range of diversity and well-being initiatives
- Ability to purchase up to 4 weeks additional annual leave
- Team events, celebrations, and development opportunities
- Team member discounts on Wesfarmers products
- Discounted offers from over 300 corporate partners
- Onsite parking and novated leasing options
- Generous Wesfarmers annual share plans
- Attractive parental leave policy and more

**NEXT STEPS**

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