Marketing Coordinator

5 days ago


Singleton, Australia Minetek Full time

**About the Company**:
Minetek is a global air, water and sound solutions provider based here in Australia. The business is a leader in the provision of water evaporation, water management, underground ventilation, sound attenuation and noise control solutions.

With over 150 years combined experience, the business has successfully delivered thousands of 'world-first' projects for hundreds of clients across the globe.

**About the Role**:
Our marketing team is expanding Reporting to our Marketing Specialist, while working closely with our Paid Media Specialist and Brand and Content Specialist, this support role has been created to assist our team with the development and delivery of communications, branding initiatives and marketing campaigns.

This in-house marketing role will support MINETEK's initiatives.

**Responsibilities will include (but not limited to)**:

- Understanding campaign strategy to deliver content that is in line with our branding, stakeholder expectations and goals.
- Assisting & driving seasonal campaigns, product highlights, competitions, and e-commerce marketing.
- Being the key Minetek marketing team member and assisting the sales team in ad Hoc requests like updating brochures, making website edits and other requests.
- Assisting in the development, execution, and tracking of multichannel marketing campaigns.
- Assisting in the development and delivery of written, visual, and multimedia content for both digital & print.
- Assisting in the development of key assets including brochureware, customer success stories and technical whitepapers for both digital & print.
- Mapping customer journeys, automations, and behaviour-based workflows.
- Understanding data-driven decisions and using this information to drive customer engagement.
- Collaborating with internal team members and stakeholders to ensure effective campaign assets are developed and deployed.
- Establishing, nurturing, and maintaining working relationships with key stakeholders.
- Experience in (or a willingness to learn) using tools like SEMrush & Lighthouse to optimise SEO & web

**Essential Skills & Qualifications**:

- Bachelor's degree in Marketing, Communications or Business (or working towards), coupled with demonstrated work experience in a similar role
- Exceptional written and oral communication skills with an ability to translate complex messaging into engaging, action-oriented content for range of internal and external audiences
- Design skills and an understanding of visual & brand strategy an advantage
- Demonstrated understanding of best practices required to plan, execute, monitor and optimise inbound and outbound activation.
- Superior time management skills and the ability to prioritise multiple projects simultaneously
- An ability to engage with stakeholders at all levels of the organisation to understand objectives and develop timely solutions.
- An agile mind with the ability to seek out new and innovative ways to extend reach and position the business in new and existing markets.
- Highly resourceful, driven and can use initiative to go beyond instruction and deliver integrated initiatives which provide a scaling effect for the business.
- Outwardly positive, confident, reliable, customer-oriented and highly organised

**Platforms & skills that would be an advantage**:

- HubSpot CRM
- WordPress & WooCommerce
- Social: Facebook, Instagram, YouTube, LinkedIn
- Adobe CC & Canva
- Microsoft suite (PowerPoint & Word)
- Google Data Studio
- Power BI
- Graphic design skills
- Multimedia & video editing skills
- SEMrush
- Lighthouse

**Culture and Benefits**

Minetek is an organisation with strong company values, a business that cares about the personal and professional development of its employees. We work hard to provide a work environment that encourages open communication and collaboration, whilst remaining constantly mindful of what it takes to evolve a culture that will support long-term employee engagement.

We are offering a competitive salary package, along with exceptional company benefits. Your excellent performance you will also be rewarded with career development opportunities, and great team support.



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