Paid Media Manager

We are looking for a savvy individual with sound knowledge of the digital advertising industry to fill this position.

The main role of the Paid Media Manager is to implement and optimize search advertising campaigns across various platforms. They are responsible for campaign optimization, analysis and reporting and also act as a technical contact between account managers, clients and creative agencies. Paid Media Managers must therefore be able to communicate effectively and manage internal and external client expectations

**So what is a Media Manager?**

Media Managers are responsible for maximising our advertiser's digital budgets according to their required goals. Simply, Media Managers will be responsible for defining/creating digital RTB, paid social & paid search strategies, implementing this in platforms, and spending a predetermined budget - all to ensure client's digital goals are met & that they see a full return on digital investment. You will need to understand how to buy inventory via various technologies at what price, inventory, audiences and programmatic strategies result in a successful campaign that meets the client's overall business goals.

**Knowledge and experience**

IMPERATIVE
- Must have a passion for digital marketing and wants to build a career within the digital space
- Minimum 2 years experience in buying media via demand-side platforms as well as social platforms
- Experience with working on ad-servers - eg. Campaign Manager, Sizmek, Adform
- Experience in management of digital accounts with an ROI focus
- Experience in managing digital campaigns with performance-driven goals
- Experience with managing digital campaigns for video & mobile
- Must know how to work with budgets and how to allocate them effectively across different types of online media
- Experience with Google Analytics and how to implement & interpret data
- Ability to troubleshoot tech issues within buying platforms and present solutions
- Must have the ability to understand and interpret the strategy and execute this within the applicable platforms
- Ability to analyze campaigns & implement strategies based on findings
- Ability to conduct post-campaign analysis and to present that to country teams/client
- Ability to build reporting templates that are suited for the client
- Outstanding ability to think creatively, strategically, and identify and resolve problems
- Ability to work closely with senior team members & consultants to take direction with campaigns
- Very diligent - staying on top of the details
- Ability to succeed in a fast-paced, entrepreneurial environment
- Strong organizational and time management skills
- Excellent written and verbal communication skills
- Bachelor's degree or diploma in Marketing

ADVANTAGE

Experience working in a Media Agency within PPC/Google Ads/Search
- Experience within Google Campaign Manager (CM)
- Experience with working in an SSP or exchanges
- Experience within the affiliate / Lead Generation sector
- Experience within Google Tag Manager 360 or any other tag management tool

DESIRED CHARACTERISTICS
- Good technical communicator - be able to turn complexity into simplicity
- Passion for online advertising technology
- Autonomous, proactive and resourceful
- Self-motivated and driven individual
- Cool under pressure
- Being able to take direction & working closely with team members & consultants
- Being able to share knowledge with the team

**Key competencies and work ethic**
- Exceptional communication skills both written and verbal and display professional and exemplary behaviour at all times
- Specialised knowledge - have worked in a serious, thoughtful and sustained way to master the specialized knowledge needed to succeed in their fields; and that they keep this knowledge up-to-date so that they can continue to deliver the best work possible.
- Competency - Professionals get the job done. They're reliable, and they keep their promises. If circumstances arise that prevent them from delivering on their promises, they manage expectations up front, and they do their best to make the situation right. Professionals don't make excuses but focus on finding solutions.
- Displays honesty and integrity at all times
- Be accountable for their actions even when making mistakes
- They exhibit a high degree of emotional intelligence (EI) by considering the emotions and needs of others, and they don't let a bad day impact how they interact with colleagues or clients.
- Display strong interpersonal skills. Ability to build strong relationships with clients and colleagues; display a strong team spirit.
- Maintain the highest standards of delivery, productivity and effectiveness at all times
- Organized and detail-oriented
- Be approachable and open to constructive feedback
- Exceptional time management skills and ability to prioritize a high volume of projects simultaneously in a fast-paced unpredictable environment.
- Strong problem-solving skills
- This includes but is not