Marketing Lead
7 days ago
Excellent opportunity to utilise your broad marketing and design skills within this iconic company that has a strong brand and positioning across Australia and globally.
Established in the late 1800’s, this privately owned family business has continuously grown by expanding its service offerings within the transport and logistics industry coupled with high end customer service and state of the art solutions.
Seeking an experienced Marketing Lead, your hands on knowledge and expertise will be welcomed into an exceptional company culture and you will be working with various key stakeholders across the various business units.
Reporting to the Head of Sales and Marketing, your duties will included:
- Create compelling visual content for various mediums, including web, print, social media, EDM’s and trade shows
- Collaborate with the internal teams to develop outbound campaigns and lead generation strategies that showcase the business offerings and benefits.
- Internal communications supporting various business units including people and culture, sales, operations and the leadership team ensuring the messaging aligns with the company values and objectives.
- Maintain and protect the style guide ensuring all communications and collateral are on point
- Manage the marketing budget researching and reporting on ROI, analytics and various measurables
- Plan and implement the marketing strategy to maximise reach across the various business units and service offerings
- Design booths and collateral for industry based trade shows both locally and nationally.
- Utilise your design skills to create engaging and informative daily posts across social media to increase reach and brand awareness
- Conduct client feedback and engagement surveys and capturing information for various departments to improve client relations
- Design internal posters and information for staff engagement and learning and development
- Maintaining and updating the website with relevant information
This is a great opportunity to join a company that has an incredible culture, vision and leadership team. You will work collaboratively with senior management and business leaders whilst still being able to tap into your creativity and knowledge to accelerate this well known brand. Experience with Indesign and other design tools is essential for this role.
At interview you will be required to present a portfolio of your design and marketing works.
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