Lifecycle Marketing Specialist

1 week ago

Cannon Hill, Australia Endeavour Foundation Full time

**Make possibility a reality.**

At Endeavour Foundation, we’re one of Australia’s largest purpose-driven organisations supporting people with disability to live their best lives. As we continue to grow and innovate, we’re looking for a strategic and hands-on **Customer Lifecycle Marketing Specialist - HubSpot** to join our Digital Performance team and lead our HubSpot and CRM marketing capability.

**About the Role**

**Key Responsibilities**
- Own and optimise HubSpot, including landing pages, forms, CTAs, content personalisation, segmentation, lead scoring, workflows, and performance reporting
- Build and maintain customer journeys that align to various service offerings and target audience needs
- Monitor and continuously improve campaign performance through A/B testing, personalisation, and page optimisation within HubSpot
- Collaborate with digital and content teams to ensure website and campaign content supports engagement, cross-sell and upsell opportunities
- Provide insights and performance reports to stakeholders, including attribution tracking and ROI analysis
- Ensure data integrity, privacy compliance, and platform best practices are maintained
- Educate and support colleagues across the marketing team on HubSpot tools, personalisation techniques, and performance tracking

**What You’ll Bring**
- Advanced HubSpot skills, including experience with landing pages, CTAs, smart content, personalisation, and system integration
- Demonstrated success in building high-performing nurture workflows and customer lifecycle campaigns
- Strong analytical and reporting skills, with the ability to translate data into strategic decisions
- Confident working with stakeholders of all technical levels to train, support, and influence digital capability uplift
- Understanding of privacy laws and marketing compliance requirements in Australia
- Bonus: experience in the disability, community services or NDIS sectors is highly regarded

**Why Join Us?**
- Be part of a **for-purpose** organisation creating positive social impact across Australia
- Join a values-led, collaborative marketing team driving digital transformation and measurable growth
- Enjoy flexible hybrid work and opportunities for learning and development
- Contribute to meaningful work that helps people with disability live fulfilling lives

**Play a key role in delivering campaigns that positively impact people’s lives**

You will be required to undertake a **“Fit2Work” National Criminal History Check** and hold or be willing to obtain a Blue Card and NDIS Worker Screening Check.

**At Endeavour we offer a range of employee benefits including**:

- Salary Packaging Benefits Package up to **$15,900** of your annual salary tax free
- In addition to your tax-free benefit, you can also use up to **$2,650** of your pre-tax income to pay for entertainment expenses (meals, holiday accommodation etc)
- An Employee Assistance Program - a free and confidential counselling service available to all staff and their family members
- Discounts on Corporate Private Health Insurance Plans, white goods, and appliances
- Discounted family gym memberships through Fitness Passport
- Paid Parental Leave
- Reward and Recognition Program
- Free flu vaccinations

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