
Digital Ooh Operations Specialist
1 week ago
**Digital Out-of-Home Operations Specialist**
- Permanent opportunity to join our Sydney team
- Hybrid working environment
- Exciting opportunity to work for one of Australia's retail media pioneers
**Cartology**
Cartology is one of Australia’s leading retail media businesses, powered by the Woolworths Group. We provide targeted omnichannel marketing solutions and comprehensive closed loop reporting to help brands grow. With Cartology, brands can drive real customer impact across the shopper journey. Cartology is truly pioneering the future of Retail Media, creating, shaping and leading this new industry that connects brands to customers in new and exciting ways.
Be nothing but yourself in a culture that is inclusive and innovative. Work as part of an ambitious, smart and passionate team and belong to something meaningful as part of the Woolworths Group.
We are currently in a scale-up phase with significant further growth ahead, Cartology leverages the best of the Woolworths group expertise while creating its own distinct offering and culture.
**What you'll do**:
This role is critical for ensuring the seamless operation and evolution of Cartology's Digital Out-of-Home (DOOH) and Radio networks. The role will be responsible for the end-to-end management of inventory within DOOH and Radio platforms, activating/deactivating inventory in line with installation programs and monitoring offline inventory, meticulously updating records across various Content Management Systems (CMS) and third-party platforms (including Programmatic and Third-Party Verification). This position also plays a vital part in enhancing CMS data accuracy through conducting reconciliation projects, collaborating closely with Commercial and Inventory teams to ensure cross-functional team alignment and successful inventory integration across multiple platforms.
Another key aspect of this role involves managing the scheduling and delivery of diverse content, including Proof of Concepts (POCs) for both Cartology and Brand & Marketing initiatives. This involves working closely with the DOOH Operations Manager and Woolworths Brand & Marketing partners to ensure successful delivery of weekly specials content, seasonal campaigns and always on activity.
Beyond day-to-day systems management, this role also supports the DOOH Operations Manager and Campaign Delivery team with various project-based work, including but not limited to new network rollouts, solutions testing (UAT) and broader Group projects.
Responsibilities will include, but are not limited to:
- Manage the process of new store/centre, renewal installations and store/centre closures across our DOOH & Radio networks by updating inventory records and activating or deactivating inventory within the various CMS and third party platforms in line with network and delivery requirements
- Undertake data reconciliation projects to improve DOOH & Radio inventory accuracy across various delivery systems
- Assist the Campaign Delivery team with investigations into campaign under-delivery, using strong systems expertise to identify root-causes and implement solutions where needed
- Manage the delivery and scheduling of content for Cartology and Brand & Marketing Proof of Concepts (POCs), including but not limited to In-store Supermarkets and In-store Big W
- Conduct solution testing for new networks and wider Group projects where required
- Collaborate with the Commercial, Inventory and Campaign Operations teams to facilitate the set up of inventory in the various CMS, IOMS and third party platforms for new network rollouts
**What you'll bring**:
- We are looking for a pro-active and detail oriented individual with knowledge of the Digital Out of Home industry who is keen to grow their career in retail media.
- Minimum 2 years experience working in Digital Out of Home, in an Operations or Delivery role
- Experience using Content Management Systems (Broadsign & Ayuda desirable) and/or Inventory Management Systems within a media environment
- Experience working in sales & customer focused working environments
- Ability to visually test digital media against a predefined sets of specifications and guidelines
**What you'll experience**:
- A global business with endless career possibilities around every corner and across every discipline - with valuable exposure to a vast and exciting business network.
- Access to Sonder. Sonder provides free confidential 24/7 personalised financial, medical safety, psychological or physical support for team members and their families.
- A progressive and competitive leave policy that gives you more space for what matters to you.
- Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work.
- Opportunity to Salary Sacrifice, enabling team members to purchase selected eligible items or services from pre-tax salary. Can be used for novated leases, superannuation c
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