Digital Content Specialist

**Joining the Metcash Family**

At Metcash, you’re _part of something bigger_. You have all the perks of a small business heart, without missing out on the big business support.

Being part of something bigger means you’re part of a strong purpose, where the work you do makes a big difference to independent business and local communities. It opens a sea of opportunities to develop yourself, grow your career, thrive your way and make your mark. And you’ll be part of our high performing team, where you reap the rewards of our collective success now and into the future.

**About the Opportunity**

We’re looking for a **Content Specialist** to take full ownership of the content delivery across our fast-growing **Metcash Digital Screen Network**. You'll manage and optimise the CMS (Broadsign), coordinate with multiple teams across our four pillars (think grocery, liquor, hardware and more), and help drive go-to-market success. You will also manage and execute content updates across internal and external websites, plus social media platforms.

This isn’t just content pushing - it’s about storytelling that sells, inspires, and connects communities. You’ll be part of a fast-paced, ideas-driven team (LocalEyes) that thrives on innovation and impact.

**In this Role**
- Own and operate the Broadsign CMS - 100% accuracy is your mantra
- Set and uphold content standards and guidelines for digital screens
- Build collaborative relationships with key internal stakeholders across Metcash’s pillars
- Create, manage, and deliver content calendars with purpose and precision
- Help ad buyers win with insight-led recommendations (PCRs FTW)
- Run creative A/B testing to ensure we're always hitting the mark
- Book content placements and support go-to-market (GTM) presentations
- Work closely with our Product team and occasionally with external vendors
- Support broader LocalEyes initiatives as we continue to scale
- Manage and execute content updates across internal and external websites,
- Oversee the planning, briefing, and execution of social media content

**You’re Likely a Match If**
- A head for content and a heart for audiences
- Stellar communication skills - written and verbal
- At least 3 years in a similar content, marketing or digital comms role (Retail/FMCG is a bonus)
- Strong planning skills and high attention to detail
- Experience with CMS platforms - Broadsign experience is highly desirable
- Experience managing website and social media content (desirable)
- A creative thinker with commercial smarts and a can-do mindset
- A self-starter who thrives in a high-performance, fast-paced team
- Bachelor’s degree in Business, Marketing, or a related discipline

**Life at Metcash**

Experience a supportive and flexible work environment. We are a FlexReady accredited workplace

Enjoy a 5th week of annual leave every year after your first year.

Benefit from 2 well-being days and 1 volunteer day annually.

An abundance of learning, development, and career growth opportunities.

12 weeks of gender-neutral paid parental leave for primary carers.

Proudly awarded the “Bronze Employer for LGBTQ Inclusion”.
- ️A neutral gender pay gap of under 5% as published by WGEA 2023-2024

Gold accreditation by Mental Health Australia.

Incredible value discounts and perks through our team member app, “Our Local”.

**About Us**

Metcash is Australia’s leading wholesale distribution company, with revenue exceeding $18 billion in FY24. We’re also an ASX top 100 listed company.

We believe that it is absolutely vital to Australia that there is a sustainable, independent, family-owned business sector. Independent retailers support their local communities. We help them to be the ‘Best Store in Their Town’ by providing merchandising, operational and marketing support across our food, liquor and hardware pillars.

**_Join us and become part of something bigger_**

**_#INFLA_**

**_#LI-SS1_