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Marketing and Communications Manager

2 weeks ago

Melbourne Eastern Suburbs, Australia Hudson Australia Full time

**Purpose of the Role**:
The **Marketing Communications Manager** will develop and execute **integrated marketing and communication strategies** to enhance brand awareness and engagement. This role involves creating compelling content, managing internal and external communications, overseeing digital platforms, and leading promotional campaigns to support residents, employees, and community engagement.

**What You'll Do**:

- Develop and execute **multi-channel marketing campaigns**.
- Manage and create **content for social media, website, and internal comms**.
- Oversee **brand messaging**, ensuring consistency across platforms.
- Lead **community engagement initiatives** to build brand trust.
- Analyse **campaign performance** and optimise strategies for impact.
- Support **event marketing and outreach efforts**.
- Manage **internal communications**, ensuring employees stay informed.
- Oversee **digital platforms**, keeping all information up to date.
- Collaborate with stakeholders to ensure **effective brand storytelling**.
- Produce **marketing collateral** that aligns with business objectives.

**About You**:

- Strong **storytelling and content creation** skills.
- Expertise in **brand management and campaign execution**.
- Ability to **analyse data and optimise marketing strategies**.
- Excellent **copywriting and communication** skills.
- Experience managing **social media and digital platforms**.
- Strategic thinker with **problem-solving abilities**.
- Ability to **engage diverse audiences** effectively.
- Proactive and adaptable in a **fast-paced environment**.
- Strong **stakeholder management and collaboration** skills.
- Passion for **community-focused work and resident engagement**.