Customer Intelligence Analyst

4 days ago

Clayton, Australia William Adams Full time

**Customer Insights & Data Analysis**:

- ** Customer Experience**:

- ** CRM Data Management**

With almost 100 years as a Caterpillar Dealer, William Adams has proudly made its mark. Together with Caterpillar, we've been there for customers - selling and servicing the best equipment in the world - on land, at sea, in construction, mining and industry.

Right now, we’re on the search for an insights specialist to influence customer strategy, working within a data rich organisation, supported by the global data capabilities of Caterpillar.

**ABOUT THE ROLE**

As one of our **Customer Insights Analyst** you will play an essential role in keeping our people, products, and services customer focused. You will do this by conducting research, analysis, and insight generation to understand the customer lifecycle and enable the team to better service the needs of our existing and future customers.

Based in **Clayton**, you will play a key role in our Marketing team by taking a holistic approach to customer intelligence and effective CRM data management.

**Your main responsibilities will include**:

- Identify sales growth opportunities to drive sales and marketing plan generation
- Provide reporting, trend identification and customer engagement modelling for senior stakeholders
- Coordinate our customer satisfaction program, including the communication of results and recommendations for continuous improvement
- Responsible for CRM database quality and accuracy in collaboration with Sales and Marketing teams
- Develop, understand, and utilise customer insight, customer experience and CRM tools to drive best practices company-wide
- Develop a thorough understanding of the sales funnel management process and implement procedures/initiatives that encourage a company-wide realisation of customer intelligence concepts

**ABOUT YOU**

You have a natural analytical approach, and ability to collaborate at all levels. You bring your excellent interpersonal skills and thrive on customer success.

**To be considered for this role you will have the following skills, experience & attributes**:

- Positive, team-focused professional who thrives on collaboration and taking ownership of key data outcomes
- Proven analytical skills and capability
- Superior computer skills (Advanced Microsoft Office skills a must)
- Outstanding written and verbal communication
- Experience in a similar position with extensive CRM management
- Analytical experience in a heavy machinery, manufacturing, automotive or similar industry is desirable

**Why work for us?**

At William Adams, our people and their safety, health and wellbeing genuinely matter to us. We provide a supportive and welcoming culture, and strive to create an engaged, diverse, and inclusive team.

It's more than just a job We commit to recognising and rewarding you, as well as providing you with ongoing career and development opportunities to help you thrive and succeed.

We will offer you a competitive salary package, including annual salary and performance reviews, as well as access to exclusive discounts through The Hub, boasting partnerships with over 470 retailers such as JB HI-FI, Woolworths, Flight Centre + more

Join our team of passionate professionals who embody our values of Integrity, Excellence, Teamwork, Commitment, and Sustainability.
- Applications close on the 3rd of September, 2024

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