General Manager

6 days ago


Sydney, Australia Chartered Accountants ANZ Full time

We encourage Passion to Grow and improve
- Drive CA ANZ's content and publishing strategy, transforming the member experience across our owned platforms.
- Shape content that resonates with diverse audiences and aligns with CA ANZ's strategic goals.
- Work closely with senior leadership, implementing content governance structures and data-driven strategies.

ABOUT THE ROLE
Are you ready to lead and shape the future of content and publishing at Chartered Accountants Australia and New Zealand (CA ANZ)? We're looking for a passionate leader to drive the development and implementation of our content and publishing strategy, fostering audience first mindset and creating a engaging, member-focused content across all our platforms.
As the General Manager of Content & Publishing, you'll play a critical role in aligning our content and publishing efforts with CA ANZ's overarching strategic direction. You'll lead a dynamic team across social, communities, publishing, and content creation, optimising strategies across a variety of channels. You'll collaborate closely with internal and external stakeholders, using data-led, member-focused approaches to deliver impactful content that resonates with our diverse audiences.
**You'll have the opportunity to**:

- Lead and develop a high-performing content and publishing team.
- Drive content strategy across all channels, ensuring alignment with CA ANZ's business goals.
- Optimise content governance & processes, incorporating the latest digital technologies and AI.
- Support digital transformation efforts and foster a data-first culture across the organisation.
- Manage budgets, ensure resource efficiency, and deliver measurable outcomes.
- Engage with senior leadership, providing strategic advice and content expertise at all levels.

**What You’ll Bring**:

- Proven experience in developing and executing content, publishing, and multi-channel strategies.
- Expertise in editorial processes, digital production systems, and content governance.
- Exceptional leadership skills, with a track record of building and mentoring high-performing teams.
- Strong stakeholder management and influencing capabilities, with experience managing complex relationships.
- Knowledge of privacy laws, multimedia publishing, and digital transformation trends.
- A degree in marketing, communications, or a related field (professional certifications in IT service management, project management, or UX/MX are highly regarded).

ABOUT US
Chartered Accountants Australia and New Zealand (CA ANZ) represent more than 139,000 financial professionals, supporting them to build value and make a difference to the businesses, organisations, and communities in which they work and live.
WHAT’S IN IT FOR YOU
At CA ANZ, we prioritise equity, diversity, and inclusion in all aspects of our work. We are dedicated to helping you achieve your career goals by providing numerous growth opportunities. Our flexible hybrid work model allows you to work from home while still enjoying the benefits of in-office collaboration and engagement.
HOW TO APPLY
At CA ANZ equality, diversity and inclusion are at the heart of all we do.



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