Social Media Strategist

3 days ago

Melbourne, Australia Sharp & Carter Full time

Join a High Performing Marketing Function
- Drive Brand Strategy & Execution Through Social Media
- Knoxfield Location | $80,000 + Superannuation

**About the company**

A unique product in itself, this company takes great pride in their constant focus on innovation and subsequent transformation. With a global head office, there is product ranging across many major retailers here in Australia, as well as an online presence. Undergoing a growth phase, this organisation places great emphasis on global sustainability as well as promoting health and well-being through consumption of their products. Their product is conveniently used in homes around the world & continues to grow in popularity.

**About the role**

Reporting to the Marketing Manager, the Social Media Strategist will play a key role in implementing our new global brand book across all social and digital channels, as well as managing and planning content for our social platforms, working closely with our media, PR and Influencer agencies on new product launches and campaigns and creating communication pieces for internal and external programs.

**Key Responsibilities**
- Manage social platforms and create monthly content calendar in-line with global brand book and local strategic direction.
- Working closely with media agency to execute Social and Digital strategy.
- Working with and briefing PR agency on campaigns for new product launches and Influencer campaigns.
- Copywriting for social platforms, website blogs and trade materials.
- Monthly analysis and reporting on all social activities locally, along with competitor analysis
- Leading the rollout of the new global brand book and guidelines across all social, digital and PR channels.
- Staying on top of trends, changes and developments in the social space.
- Briefing Digital Graphic Designer on social and digital asset creation in-line with the global brand book and guidelines.
- Attend regular meetings with global HQ team, media agency and PR agency.

**Skills & Experience**
- Strong ability to multi-task
- Excellent written & verbal communication
- Strong stakeholder management skills
- Strategy setting and implementation
- Social media savvy
- Strong attention to detail
- A sense of initiative and urgency

**Culture**

People enjoy working at this organisation because there is an ethos of team work and inclusivity across the board. This company strongly advocates a healthier planet through both usage as well as consumption of their products. They want their employees to evoke business courage, and to consistently push the status-quo with optimism and energy.

**How to Apply**

Click APPLY or contact Dominic Roy on 0430 072 897 003 for a confidential discussion.

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