
Content Marketing Specialist
2 weeks ago
LexisNexis is a global leader in providing industry-leading legal content and analytics to professionals across various markets. Our cutting-edge information solutions uphold the law across borders as the world and technology evolve.
Job Purpose:
We are looking for an experienced Content Marketing Specialist to elevate LexisNexis' online presence and brand positioning. Reporting to the Head of Marketing, this is a permanent full-time role, based in Chatswood, Sydney with flexible work arrangements available.
As a key digital expert, you will collaborate with Marketing Managers, Product and Content Managers, and external partners to drive content strategy, execute multi-channel campaigns, optimize paid/organic social media, and enhance audience engagement. You will also work closely with global teams to shape digital best practices and contribute to Australia’s leadership in digital marketing innovation.
Responsibilities:
- Develop and implement a digital marketing strategy to enhance brand awareness and lead generation.- Create engaging content for blogs, social media, and paid digital campaigns.- Manage and optimize SEO, SEM, paid search, and display advertising.- Drive organic social media growth and audience engagement.- Conduct A/B testing and analyze campaign performance to improve ROI.- Collaborate with cross-functional teams to enhance digital experiences.- Provide digital marketing expertise and training within the organization.
Requirements:
- Possess a background in Marketing or a similar educational background- Be able to curate content and repurpose for blogs and social posting- Proven experience in performance marketing and managing digital platforms- Be knowledgeable in CRO, SEO, and/or SEM and data analytics- Excellent commercial acumen and analytical skills- Be capable of collaborating with multiple departments to provide digital support
Work in a way that works for you
We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous Wellbeing initiatives, Paid Parental leave, Volunteering leave, we will help you meet your immediate responsibilities and your long-term goals.
Working for you
We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
- Optical Assistance- Life assurance and income protection- Option to buy additional Annual Leave days- Employee Assistance Program- Referral Bonus- Flexible working arrangements- Benefits for you and your family- Access to learning and development resources
About the Business
LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.
To learn more about opportunities with LexisNexis or RELX Global, join us here:
LexisNexis, a division of RELX, is an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form:
, or please contact 1-855-833-5120.
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