Digital Marketing Manager

**Luxury Multibrand Destination brand - Melbourne**

**Now Hiring** | Our luxury client hosts a range of emerging and contemporary designer brands across their twenty plus stores and growing. This is a rare and exciting opportunity to join them as A Digital Marketing Manager based out of their Melbourne office.

Reporting to the Creative Director, and managing a Graphic Designer - we’re looking for a talented and creative fashion profile - a marketing professional who has an innate passion and understanding of designer brands and trends as they emerge internationally. You will be digitally savvy, and think outside the box.

**Day to day will see you |**
- Create and execute our digital marketing strategy across all media channels with a strong understanding of our brand and unique proposition.
- Creation and editing of social ad content (E.g., Facebook posts, Meta ads)
- Create innovative content to manage and execute EDM and other campaigns via CRM
- Online projects and testing, product launches and ad campaigns
- Day to day management of the following platforms: Google Ads, Meta Ads, TikTok Ads, Facebook, Instagram and other social media and affiliate platforms
- Monitor paid advertising performance - identify trends, weakness and opportunities
- Creation of engaging and on brand marketing campaigns
- Ownership of the marketing calendar
- Manage digital media budgets and make sure digital marketing spend is profitable.
- Coordinate ad copy and briefs for new ads (imagery and video), and landing pages
- Briefing of creatives and ad campaigns to internal graphic designer
- Uploading and distributing assets and creatives
- Competitor & trend analysis, tracking and strategy

**To set you up for success we imagine you will bring |**
- 4+ years’ experience in a similar role
- Experience in social media channel management, digital marketing, social media
- Suitable digital marketing qualification/skill-set in digital marketing strategy, Google Ads, Facebook Ads etc.
- A flair for sales and marketing - prior experience with marketing communications and brand building.
- Applied performance marketing experience including experience using Google Ads, Facebook Ads Manager and Google Display.
- Strong technical knowledge of SEO principles and techniques to enhance site performance.
- Working knowledge of Adobe Indesign and Illustrator is a bonus.
- Strong copy writing skills and proven success adopting and evolving a brand’s voice.
- Fantastic communicator and collaborator; able to achieve outcomes and results in a timely manner.
- Positive attitude and passion for all things digital, fashion marketing & advertising

Based in Balaclava - this is a growing brand, with strong development opportunities, remuneration, clothing allowance and more - this opportunity won’t be around long.

The Talent Mill Recruitment division is a bespoke recruitment consultancy and talent acquisition specialist within the fashion, lifestyle, and retail industries. With more than 10 years of specialist expertise with luxury retail, Australian & Contemporary designer, beauty, and lifestyle brands globally we discover, recognise, and connect inspiring individuals to the most desirable brands as trusted support to founder-led start-ups, SME’s, and multinational corporations within the fashion & retail industry.

Recruitment - but make it ethical, not transactional. Quality over quantity - always. Truly consultative and delivered at pace. We hold a genuine passion and expertise for the industries we support and offer a unique and modern recruitment proposition - one where we develop long term, meaningful relationships with all stakeholders.