Market Research and Effectiveness Specialist
6 days ago
At JCDecaux, we're passionate about harnessing the power of research and insights to drive business success. As a Market Research Specialist, you'll play a critical role in shaping our understanding of the Out-of-Home landscape and informing our advertising strategies.
Key Responsibilities
Support the development and execution of JCDecaux market research and advertising effectiveness studies
Collaborate with internal stakeholders and external partners to deliver high-quality research solutions
Develop and maintain relationships with research suppliers and agencies
Build research presentations and present findings to clients
Localise international research projects from JCDecaux's global network
Actively manage our research knowledge, including maintenance of a library of case studies for access by the wider business
About You
We're looking for a highly motivated and experienced research professional with a passion for advertising effectiveness. You'll have a strong background in research or insights, gained in either agency, media owner or client side. Experience of advertising measurement and effectiveness, or a passion for learning further about this field will stand you in good stead.
What We Offer
At JCDecaux, we value and reward our employees' contributions, prioritising their health and wellbeing, and nurturing a culture that is ego-free. We offer a range of benefits, including comprehensive training and development opportunities, hybrid working arrangements, and opportunities to be part of employee-led steering committees across Diversity & Inclusion, Reconciliation Action Plan (RAP), Corporate Social Responsibility (CSR) and Sustainability.
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