Market Research Specialist
2 weeks ago
We are seeking a highly skilled Market Research Executive to join our team at JCDecaux. As an advocate for research, effectiveness, and media measurement, you will support the development and execution of market research and advertising effectiveness studies.
Key Responsibilities- Support ad-hoc research requirements, including our research community, working closely with the Group Manager
- Develop and manage research projects, ensuring high-quality delivery and scoping new opportunities to demonstrate Out-of-Home advertising effectiveness
- Build relationships with research suppliers and agencies, and develop research presentations to present findings to clients
- Localise international research projects from JCDecaux's global network, and actively manage research knowledge, including maintenance of a library of case studies
- Support the wider marketing team with innovation and new approaches to data, research, and insights
You will have experience within research or insights, gained in either agency, media owner, or client side. Experience of advertising measurement and effectiveness, or a passion for learning further about this field, will be beneficial.
- Knowledge of quantitative and/or qualitative research methods, including survey writing
- Data/numeric literacy – comfortable with large data sets
- Exceptional attention to detail
- High level of competency in written and verbal communication
- Internal and external relationship building
- Relevant tertiary qualification in Marketing or equivalent
- Advanced Microsoft Office skills, especially Excel and PowerPoint
- A passion for advertising effectiveness and the media industry
At JCDecaux, your wellbeing, health, and safety are our top priority. We value and reward your contributions and ensure Belonging and Inclusion are at the heart of everything we do.
Benefits on offer include:
- Opportunity to get an additional week of annual leave after your first year (25 days), volunteer leave, and dedicated celebration and wellness days.
- Participation in our bonus or OTE programs
- Access to comprehensive training and development opportunities, including personalised development plans and a range of in-person and online courses to support your career journey.
- Parental leave and Market-leading fertility leave.
- Fully supported hybrid working arrangements (subject to role).
- Opportunities to be part of employee-led steering committees across Diversity & Inclusion, Reconciliation Action Plan (RAP), Corporate Social Responsibility (CSR) and Sustainability.
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