Sports Development Specialist

6 days ago

Darwin, Northern Territory, Australia beBeeGrowth Full time $90,000 - $120,000
About the Role

The Australian Football League (AFL) is a not-for-profit organisation that works tirelessly to enhance and grow the game of Australian Rules football across all states and at all levels, from grassroots to elite.

We strive to put on a compelling game experience, deliver impactful events, communicate with our audience, run community programs, develop coaches and umpires, collaborate with partners, delight stakeholders, support clubs and so much more.

Purpose - Why This Opportunity Is Key

The Growth & Engagement Lead is responsible for growing the AFL Northern Territory community umpire membership base through dedicated brand awareness, reputation management, social engagement, event management, and lead generation.

In supporting positive environments and opportunities for development, the successful candidate will deliver retention and engagement strategies that contribute to umpires coming to and staying in the game, ensuring there are sufficient umpires to support community football.

Day In The Life - Key Responsibilities
  1. Develop and execute a growth strategy to increase community umpire membership.
  2. Manage brand awareness and reputation through effective marketing campaigns.
  3. Cultivate relationships with key stakeholders to drive engagement and lead generation.
  4. Liaise with teams to ensure smooth execution of events and activities.
What We Offer

A supportive work environment, opportunities for professional growth, and a chance to make a meaningful impact on the sport.

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