Strategic Enterprise Marketing Lead

2 days ago

Brisbane, Queensland, Australia beBeeMarketing Full time $110,000 - $130,000
Enterprise Marketing Leadership Opportunity

This is an exciting chance to take on a leadership role in driving the development and delivery of customer-centric marketing strategies.

Key Responsibilities:
  • Develop lifecycle marketing programs tailored to key audience segments, ensuring every communication is purposeful, data-driven, and aligned with business objectives.
  • Oversee the planning, creation, and execution of email and direct mail campaigns, newsletters, and automated flows that engage customers and drive retention.
  • Collaborate across teams to translate business requirements into functional solutions, ensuring marketing activity supports cross-functional KPIs and meets compliance obligations.
  • Champion best practices in direct communication and ensure adherence to industry and regulatory standards.
Requirements:
  • Proven experience in lifecycle or 1:1 marketing, gained in creative, media agency, or marketing environments.
  • Strong analytical skills and ability to interpret data to inform marketing decisions.
  • Excellent collaboration and communication skills, with the ability to work effectively with cross-functional teams.
  • Ability to adapt to changing market conditions and prioritize tasks accordingly.

As a senior marketing leader, you will have the opportunity to shape the marketing strategy and direction of our organization. You will be responsible for leading a team of marketers to develop and execute innovative marketing campaigns that drive customer engagement and retention.

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