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Rebel Brand Specialist

2 months ago

Rhodes, New South Wales, Australia Super Retail Group Full time

About Us:

Super Retail Group is a leading retail conglomerate, proudly owning four iconic brands: Supercheap Auto, rebel, BCF, and Macpac. As one of Australia and New Zealand's largest retailers, our company culture is built on innovation, opportunity, and a passion for delivering exceptional customer experiences.

About the Role:

In this key position, you will be responsible for driving the engagement of our rebel brand loyalty program members through the development and implementation of tailored content strategies.

Key Responsibilities:

  • Brand Management: Champion the rebel brand voice and customer experience, working closely with the Senior Marketing Manager to ensure consistent brand execution.
  • Marketing & Design: Design and implement personalised content initiatives to support the rebel brand strategy, driving customer engagement and loyalty.
  • Organisation & Process Management: Oversee the successful delivery of all initiatives and campaigns, ensuring timely and effective execution.
  • Compliance: Ensure adherence to regulatory requirements, including the Australian Competition and Consumer Commission (ACCC), customer privacy laws, and the Spam Act.
  • Customer & Marketing Insights: Collect and analyse data on content performance and customer engagement, informing future marketing strategies.

About You:

  • Proven experience in a marketing role or retail environment, with a strong understanding of customer needs and product knowledge.
  • Demonstrated expertise in marketing campaign planning, brand governance, and customer insights, or a strong background in operations, brand, and product knowledge.
  • An agile mindset, with a curious approach to identifying and implementing optimisation opportunities.
  • Excellent interpersonal skills, with the ability to build effective, professional relationships.
  • A Bachelor's degree in a related field, such as Marketing, Communications, or CRM.

Super Retail Group is an Equal Opportunity Employer: We celebrate diversity and promote a culture of inclusion, recognising the benefits it brings to our workplace and customer experience.