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Senior Digital Marketing Leader

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Sydney, New South Wales, Australia beBeePerformance Full time $170,000 - $195,000
Job Title

We are looking for a highly skilled Senior Performance Strategist to lead our team in delivering exceptional paid media campaigns. As a key member of our digital agency, you will be responsible for driving strategy, measurement, and execution across high-spend, high-growth clients.

As a Senior Performance Strategist, you will have the opportunity to work on sophisticated paid media accounts, leading relationships with senior stakeholders and collaborating across CRM, social, and strategy teams. You will oversee larger ad spend accounts, including international presence or aggressive growth targets, and build integrated campaign strategies that span paid digital and offline ATL for cohesive execution.

Key Responsibilities include:

  • Lead relationships with senior stakeholders across large-scale client accounts.
  • Set and manage performance reviews and strategies sessions alongside Paid Media Specialists, with a focus on global strategy, multi-market launches, and channel maturity.

Advanced Campaign Management & Execution

  • Oversee larger ad spend accounts, including clients with international presence or aggressive growth targets.
  • Support Specialists on campaign setup, A/B testing frameworks, and real-time optimisations.
  • Build integrated campaign strategies that span paid digital and offline ATL for cohesive execution.

Measurement & Reporting

  • Implement and report on uplift studies, incrementality tests, and other sophisticated measurement approaches.
  • Turn cross-channel data into actionable insights at a business level.
  • Lead internal education around campaign effectiveness, new reporting standards, and strategic media investment decisions.

Requirements

To succeed as a Senior Performance Strategist, you will need:

  • 4+ years of paid media experience, with at least 2 years managing significant budgets and complex accounts.
  • Strong performance history across Google Ads, Meta, and broader digital platforms.
  • Experience managing international media strategies, including localisation, time zone coordination, and compliance.
  • Ability to interpret advanced data sets, including uplift studies, attribution reports, and measurement experiments.
  • Strong commercial awareness, able to shape budget allocation and media planning to deliver against business objectives.

Benefits

Our company offers a range of benefits, including:

  • Flexibility in work arrangements, allowing you to choose your work location and hours.
  • Opportunities for professional development and growth.
  • Collaborative and supportive team environment.

If you are interested in this role, please submit your CV or LinkedIn profile for consideration.