Digital Marketing Leader

4 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $120,000 - $180,000

Driving growth and strengthening commercial relationships across new and existing accounts is a top priority for this role.

About the Role

We're seeking an experienced marketer with expertise in developing integrated digital campaigns that drive measurable results.

This strategic marketing leader will be instrumental in building partnerships, aligning cross-functional teams, and accelerating performance across digital channels.

Key Responsibilities:
  • Develop long-term strategies to deliver on direct response marketing goals
  • Lead the strategy and execution of direct response marketing across email, lead generation, programmatic display, paid social, video, native, and mobile channels
  • Collaborate closely with creative, content, analytics, and data teams to align audience segmentation, messaging, and testing frameworks
  • Own marketing performance reporting and insights, using data to inform budget allocations and strategic pivots
  • Manage external agency and vendor relationships to ensure high-impact delivery and best-in-class media performance
Strategic Partnerships and Business Development
  • Develop and execute partnership strategies with key industry players to amplify reach and deliver targeted performance outcomes
  • Identify and pursue new business opportunities through strategic pitches, collaboration with creative and data teams, and tailored media solutions
  • Serve as a strategic advisor and trusted point of contact for clients, building long-term relationships grounded in results and insight
  • Present quarterly and annual forecasts to senior leadership, incorporating deep commercial planning and strategic vision

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