Digital Marketing Strategist for Financial Services

4 weeks ago

Brisbane, Queensland, Australia Ray White and Loan Market Full time

About the Role

We are seeking a highly skilled Digital Marketing Strategist to join our team at Ray White and Loan Market. As a key member of our marketing team, you will be responsible for developing and implementing social media marketing strategies to engage with our target audience.

Key Responsibilities:

  • Develop monthly social media content calendars for Loan Market Australia and New Zealand brokers, own-branded brokers, and corporate Loan Market Australia accounts.
  • Create engaging social media content, including posts, videos, and advertising copy, that aligns with our brand guidelines and resonates with our target audience.
  • Administer Loan Market Australia and New Zealand corporate social media accounts, ensuring timely responses to customer inquiries and comments.
  • Work closely with our in-house content creation team to develop video content for social media advertising.
  • Manage paid social media consumer programs for Loan Market Australia, optimizing ad spend and ROI.
  • Contribute to monthly marketing reports, analyzing performance metrics and providing insights for future strategy.
  • Collaborate with our design team to create visually appealing social media assets and campaigns.

Requirements

  • Marks or communications degree or equivalent experience.
  • At least 2 years' experience in digital content marketing, communications, social media, or content strategy.
  • Proven track record of developing and executing successful social media marketing campaigns.
  • Excellent writing and communication skills, with the ability to craft compelling content and messaging.
  • Strong analytical skills, with the ability to interpret data and optimize campaign performance.
  • Familiarity with Meta Suite and other social media advertising platforms.
  • Ability to work independently and collaboratively as part of a team.

About Us

Ray White and Loan Market is a leading provider of financial services, with a strong presence in Australia and New Zealand. We are committed to delivering exceptional service and value to our customers, and we are seeking a talented Digital Marketing Strategist to help us achieve this goal.

What We Offer

  • A competitive salary of $80,000 - $110,000 per annum, depending on experience.
  • A comprehensive benefits package, including health insurance, superannuation, and professional development opportunities.
  • The chance to work with a dynamic and innovative company, with a strong focus on customer satisfaction and employee engagement.

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