Lifecycle Strategy Specialist

6 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $90,000 - $120,000
Lifecycle Marketing Position

This role focuses on developing lifecycle strategies to engage tradie and homeowner audiences through various marketing channels.

Key Responsibilities
  • Design, implement, and optimize lifecycle programs across multiple audience segments using a multi-channel approach.
  • Translate business requirements into actionable marketing campaigns, crafting compelling messages and customer-centric experiences.
  • Support go-to-market initiatives with clear, consistent communications that drive product adoption, customer activation, and retention.
  • Collaborate with cross-functional teams to ensure campaign alignment and effectiveness.
  • Advocate for the customer's needs in campaign strategy, creative execution, and channel selection.

As a Lifecycle Marketing Executive, you will be an integral part of our Customer Marketing team, working closely with cross-functional teams to drive business outcomes.

Benefits

The successful candidate will have the opportunity to work on a wide range of projects, develop their skills, and grow professionally in a dynamic environment.

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