Digital Transformation Expert

2 days ago

Council of the City of Sydney, Australia beBeeEcommerce Full time $90,000 - $125,000
Job Title:

Ecommerce Manager

Job Summary:

This is an exciting opportunity to work across iconic brands in the consumer goods industry and join our team as a key player in digital transformation, branding, and eCommerce.

We are driven to create new perspectives through modern media. We believe marketing is a powerful investment that can build and grow brands and increase business profitability.

Central to this vision is the knowledge that we are only as good as our people. To grow our clients' business, we need to attract, retain, develop, and grow the brightest talent in the industry.

We offer progressive flexible working options to everyone at all levels — it's not a policy. It's behaviour-led and reinforced through our values.

Key Responsibilities:
  • Create and implement effective eCommerce campaigns across platforms/marketplaces (specifically Amazon, CitrusAd, Criteo, Zitcha, Facebook, and Google and others) that deliver high-quality results.
  • Manage all operational tasks associated with implementation and optimisation, including budget pacing, competitive analysis, administration and finance.
  • Manage offshore resources, ensuring tasks are completed to deadline and with 100% accuracy.
  • Identify and implement optimisations as approved by the client and utilise 3rd party bid management and digital shelf analytics tools (where relevant).
  • Leverage audit and scorecard frameworks to deliver digital shelf analysis across retail and marketplaces, identifying optimisation opportunities, including keyword research, content improvements and other elements.
  • Owns performance process from Activate (Buying & Trafficking) to Convert (Optimisation & Reporting) and works with the eCommerce Director and PGD associate to execute.
  • Manage reporting across PPC and DSP based platforms (Google Ads, Shopping Ads, Amazon Search Console, Amazon DSP, Trade Desk, DV360, SA360, CitrusAd or others).
  • Oversee the work of the PGD associate - communicates with clients on reporting, competitive and creative specs requirements.
Required Skills and Qualifications:
  • 3-4 years experience in a similar role in Performance Media/eCommerce working across paid search as well as either eRetail/marketplace platforms like CitrusAd or Amazon.
  • Competent in digital planning and buying fundamentals with strong paid search/programmatic foundations.
  • Demonstrate a solid understanding of Australian digital media landscape.
  • Intermediate to advanced certification of Google Ads (Paid Search) and Amazon Sponsored Ads - will undertake Amazon DSP certification within 3 months in the role.
  • Proficient in spot entry, knowledge of correct digital codes to use, and ability to run expenditure/invoice reports.
  • Proficient in broader media planning tools (Roy Morgan, CX Tool, GWI or other).
  • Intermediate Excel and Microsoft Office skills are a must.
  • Experience in PowerBI or other reporting tools is a bonus.
  • Experience in keyword research tools like Helium10 is a bonus.
  • Experience in bid management tools like Skai or Pacvue is a bonus.
Benefits:
  • A culture where you feel empowered to seek out challenges.
  • A warm, inclusive and incredibly loyal environment learning from and working amongst some of the best in the industry.
  • A range of development and learning opportunities that fit into your working week, complement your career path and deliver value when you put them into practice.

Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.

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