Marketing Lead
3 weeks ago
Michael Page seeks a highly skilled Marketing Lead to spearhead strategic marketing initiatives and lead a team of marketing professionals.
About Our Client
Our client is a well-established tertiary institution in Melbourne, recognized for its commitment to excellence in education.
Key Responsibilities
- Develop and execute comprehensive marketing strategies to drive business growth.
- Lead a team of marketing professionals, providing guidance and mentorship to ensure effective campaign delivery.
- Collaborate with internal stakeholders to align marketing initiatives with the organization's mission and objectives.
- Monitor and report on marketing campaign effectiveness, providing data-driven insights to inform future strategies.
- Manage the marketing budget, ensuring cost-effectiveness and optimal ROI.
- Foster a positive and innovative team culture, promoting creativity and collaboration.
- Stay abreast of industry trends and developments in the not-for-profit sector, applying this knowledge to drive marketing success.
- Represent the marketing department in leadership meetings and external events, promoting the organization's brand and reputation.
Requirements
- Hold a degree in Marketing or a related field.
- Proven experience in leading a marketing team, with a track record of success in developing and executing strategic marketing plans.
- Strong understanding of the principles of strategic marketing planning, with the ability to apply this knowledge in a fast-paced marketing environment.
- Exceptional communication and leadership skills, with the ability to motivate and inspire a team.
- Proficiency in budget management, with a focus on cost-effectiveness and ROI.
- A creative work ethic, with a fearless and innovative approach to marketing.
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