Head of Trade Strategy and Activation

1 week ago

Australia McPherson's Ltd Full time

About the Role:

We are seeking a visionary leader to develop and execute cutting-edge trade marketing strategies that drive sales growth, enhance brand visibility, and elevate shopper engagement across eCommerce, online, and offline retail channels.

Key Responsibilities:

  • Develop and execute trade marketing strategies that align with business and retailer objectives, driving sales growth, brand visibility, and shopper engagement across all channels.
  • Collaborate with marketing and sales teams to ensure trade marketing plans support overall business goals.
  • Optimise retailer and marketing calendars, enhancing the consumer shopping journey from key accounts to in-store execution.
  • Implement and manage sales processes and tools, including CRM and TPM, to boost productivity and performance.
  • Monitor sales data, providing insights and recommendations to senior management.
  • Lead and manage a trade and sales operations team, fostering a high-performance culture.
  • Manage budgets and resources for trade marketing and sales operations to achieve financial targets.
  • Oversee strategic planning and execution of key sales events, including trade deals, customer conferences, and promotions.
  • Ensure promotional activities are well-coordinated and deliver desired outcomes through effective communication and reporting.

About You:

  • Strategic & Analytical: You excel in developing trade marketing strategies aligned with business goals and analysing sales data to drive growth and improvement.
  • Strong Leader: You have proven leadership skills, with experience managing a team, fostering collaboration and high performance.
  • Experienced in FMCG: You bring a minimum of 5 years experience in trade marketing or activations roles within the FMCG industry.
  • Process-Oriented: You're skilled in managing sales tools like CRM and TPM, optimising processes for better productivity.
  • Project & Budget Management: You handle marketing calendars, event planning, and budgets with ease, ensuring all activities meet targets.
  • Effective Communicator: You provide clear updates and insights, ensuring alignment across teams.

Why McPherson's:

We offer a range of benefits, including discounts on our leading health, wellness, and beauty brands, access to free naturopath support, and a confidential Employee Assistance Program.

We value innovation, transformation, and effective communication, and we're committed to creating a diverse and inclusive workplace.

  • Head of Product Strategy

    3 days ago

    Australia Marmalade Australia Pty Full time

    About Marmalade Australia PtyMarmalade Australia Pty is a leading fintech company that has been revolutionizing the way businesses process payments. With a strong focus on innovation and customer satisfaction, we are committed to empowering businesses to thrive in the digital economy.Job Title: Head of Product StrategyWe are seeking an experienced and...

  • Head of Product Strategy

    1 week ago

    Australia Marmalade Australia Pty Full time

    About Marmalade Australia PtyMarmalade Australia Pty is a leading fintech company that has been revolutionizing the way businesses process payments. With a strong focus on innovation and customer satisfaction, we are constantly evolving our product to meet the changing needs of our partners.Job SummaryWe are seeking an experienced Head of Product to join our...

  • Trade Supervisor

    1 week ago

    Australia Department of Communities and Justice Full time

    Job Summary: We are seeking a highly skilled and experienced Trade Supervisor to join our team at the Department of Communities and Justice. As a Trade Supervisor, you will be responsible for supervising inmates and staff in their work-related activities within a correctional centre.Key Responsibilities:Provide leadership and mentoring to Overseers and...

  • Data Governance Manager

    1 week ago

    Australia Australian Trade and Investment Commission Full time

    About the RoleThe Data Governance Manager will lead a team dedicated to supporting data users across Australian Trade and Investment Commission and driving the development and implementation of data governance policies. This role will support the Chief Data Officer in driving data maturity and fostering a culture of data-driven decision-making.Key...

  • Diversity and Inclusion Specialist

    1 week ago

    Australia Australian Trade and Investment Commission Full time

    About the Role:The Australian Trade and Investment Commission is seeking a highly skilled and experienced Diversity and Inclusion Specialist to join our People team. As a key member of our team, you will play a critical role in supporting the delivery of our diversity and inclusion strategy and programs.Key Responsibilities:Program Management: You will work...

  • Senior Policy Advisor

    1 week ago

    Australia Australian Trade and Investment Commission Full time

    About the RoleWe are seeking a highly skilled Senior Policy Advisor to join our team at the Australian Trade and Investment Commission. As a key member of our Visitor Economy Workforce Capability Section, you will play a critical role in developing and implementing policies that drive growth and innovation in the tourism industry.Key ResponsibilitiesDevelop...

  • Digital Strategy Leader

    1 week ago

    Australia Ports of Auckland Full time

    About the RoleWe are seeking a highly experienced and strategic Digital Leader to join our Senior Leadership Team as the Head of Digital Strategy at Ports of Auckland. As a key member of our leadership team, you will be responsible for driving our digital transformation and ensuring our digital landscape effectively supports our business goals.Key...

  • Business Development Manager

    1 week ago

    Australia Creative Activation Full time

    About the OpportunityWe are seeking a highly motivated and results-driven Sales and Merchandising Professional to join our team at Creative Activation. As a Business Development Manager, you will be responsible for building and nurturing relationships with key stakeholders in the grocery industry to drive sales and distribution of our iconic brands.Key...

  • Nespresso Kiosk Brand Ambassador

    1 week ago

    Australia Creative Activation Full time

    About the RoleWe are seeking a highly motivated and enthusiastic Nespresso Kiosk Brand Ambassador to join our team at Creative Activation. As a key representative of our brand, you will be responsible for delivering an exceptional customer experience and promoting our premium coffee products.Key ResponsibilitiesCoffee Sampling and Sales: Engage with...

  • Retail Communications

    1 week ago

    Australia Mecca Brands Full time

    About the RoleWe are seeking an experienced Strategic Communications & Operational Excellence Lead to join our team at Mecca Brands. As a key member of our Central Operations team, you will be responsible for designing and implementing effective employee communications strategies that drive engagement and operational excellence across our retail stores.Key...

  • Head of Engineering

    7 days ago

    Australia Woolworths Full time

    About the RoleWe are seeking an experienced and visionary Head of Engineering to lead our Product Engineering, Solution Architecture, and Platform Engineering teams. As a key member of our Group Digital Technology team, you will be responsible for driving best-in-class practices and ensuring our technology engineering capabilities are aligned with our...

  • Energy Strategy Principal

    1 week ago

    Australia Amazon Full time

    Job SummaryWe are seeking a highly experienced and results-driven leader to join our team at Amazon as a Principal, Energy Strategy. The successful candidate will be responsible for developing and executing a comprehensive carbon-free energy strategy for our data centers across the APJC region.Key ResponsibilitiesLead the development and execution of a...

  • Business Development Manager

    1 week ago

    Australia Creative Activation Full time

    About the RoleCreative Activation is seeking a highly motivated Business Development Manager to join our team. As a Business Development Manager, you will be responsible for driving business growth and development through strategic partnerships and sales initiatives.Key ResponsibilitiesDevelop and execute business development strategies to drive revenue...

  • Business Development Manager

    3 days ago

    Australia Creative Activation Full time

    About the RoleCreative Activation is seeking a highly motivated and results-driven Business Development Manager to join our team. As a Business Development Manager, you will be responsible for driving business growth and expansion through strategic partnerships and sales initiatives.Key ResponsibilitiesDevelop and execute business development strategies to...

  • Director of Business Development

    5 days ago

    Australia The Trade Desk Full time

    The Trade Desk is revolutionizing the way global brands and their agencies advertise to audiences worldwide. Our media buying platform empowers brands to deliver a more insightful and relevant ad experience for consumers, setting a new standard for global reach, accuracy, and transparency.We take pride in our inclusive culture, valuing the unique experiences...

  • Head of Business Development and Partnerships

    7 days ago

    Australia Academy of Warren Full time

    About the RoleWe are seeking a highly skilled and experienced Head of Business Development and Partnerships to join our team at the Academy of Warren. As a key member of our leadership team, you will be responsible for developing and executing a comprehensive partnership and business development strategy to drive revenue growth, market expansion, and product...

  • Head of Enterprise Growth and Strategy

    5 days ago

    Australia Telstra Health Pty Full time

    About Telstra Health PtyTelstra Health Pty is a leading healthcare technology company that combines innovation and technology to deliver scalable solutions for improving patient and clinician experiences and health outcomes.Job SummaryThe Head of Customer Growth – Enterprise & Health Systems is a senior leadership role focused on driving revenue growth and...

  • Director of First Nations Strategy and Initiatives

    3 days ago

    Australia Department of Defence of Australia Full time

    About the RoleThe Department of Defence of Australia is seeking an experienced and passionate leader to drive the strategic agenda for First Nations matters across the Defence enterprise. As the Director of First Nations Strategy and Initiatives, you will play a key role in setting the tone for our organisation's commitment to reconciliation and the broader...

  • National Program Director

    1 week ago

    Australia Creative Activation Full time

    About the OpportunityCreative Activation, a leading retail partner in Australia and New Zealand, seeks a seasoned professional to fill the role of National Program Manager. As a key member of our team, you will be responsible for building strong relationships with key stakeholders to drive business growth and success.Key ResponsibilitiesLead a field team to...

  • Head of Product Marketing and Strategy

    1 week ago

    Australia Tbwa ChiatDay Inc Full time

    We are seeking a seasoned marketing professional to lead our product marketing efforts for our practice business. As a key member of our team, you will be responsible for developing and executing a comprehensive product marketing strategy that drives growth and revenue.Key Responsibilities:Develop and execute a product marketing strategy that aligns with our...