Business Intelligence

6 days ago

Surry Hills, New South Wales, Australia Nine Entertainment Full time
Job Title: Business Intelligence & Audience Analytics Manager

We are seeking a highly skilled Business Intelligence & Audience Analytics Manager to join our team at Pedestrian Group. As a key business partner for our Audience, Strategy, and Commercial teams, you will be responsible for delivering timely and accurate insights, creating and managing reporting solutions, and delivering recommendations to help drive content performance, investment decisions, and audience and commercial growth.

Key responsibilities include:

  • Generating insights for editorial, commercial, and strategic projects
  • Assisting in implementing editorial growth strategies across SEO, Social, and eDM
  • Providing insight on content performance, traffic, and rankings
  • Developing a deep understanding of user behavior across all Pedestrian platforms and identifying opportunities to deepen reach and engagement
  • Supporting ad-hoc insights and audience/market research projects
  • Working with our Commercial teams to develop go-to-market collateral and respond to commercial briefs with key audience and performance insights
  • Presenting insights, strategies, and recommendations to the leadership team and key stakeholders
  • Delivering accurate and timely reports across audience and revenue, collaborating with our Technology team in creating automated reporting solutions

Requirements:

  • Proven experience within data analysis, audience growth, or business intelligence roles
  • A degree or equivalent qualification in a quantitative area
  • Experienced with Google Workspace and Google Cloud Platform
  • Strong reporting and visualization skills (preferably experienced working with Looker Studio)
  • Advanced critical thinking, analytical, and communication skills
  • Experience designing and analyzing quantitative and qualitative research projects
  • Comfortable working in a fast-paced environment across multiple priorities
  • Preferred experience in a media, publishing, or technology role
  • Desirable to have a good understanding of key publishing and commercial tools and data sets (Google Search Console, Google Analytics, IPSOS, Parsley, SEMrush, Supermetrics, Buffer, Later, Discover, Top Stories, Google Ad Manager, Salesforce)

We offer a range of benefits, including:

  • Wellness: Everyone at Pedestrian Group has access to a free and confidential Employee Assistance service which includes counselling, money management advice, nutrition & lifestyle coaching, legal advice, and more.
  • Environment: We foster a casual and friendly office environment, where dogs are welcome and breakfast and snacks are provided.
  • Work hard, play harder: Pedestrian Group Health & Culture Club runs all company half-yearly Summits, events, and activities to bring everyone in the business together, strategize how we move forward, and importantly, have a good time.
  • Career Development: We provide our staff opportunities for personal and professional growth with online learning platforms, opportunities to attend conferences, and in-person instructor-led workshops.
  • Recognition: We celebrate the wins; monthly MVPs announced at Showcase win a gift card and Workaversaries are recognized with $100 for every year of service.
  • Work-life balance: We offer our employees options for flexible working arrangements, monthly half-day Fridays, and a day off for your birthday if it lands on a weekday.
  • Discounts: We are constantly collaborating with local businesses to access discounts for our staff.
  • Pay it forward: Pedestrian Group's charity and community program leverages our unique set of skills to help raise funds and awareness for issues affecting Aussie youth.

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