Channel Activation Specialist

19 hours ago

Adelaide, South Australia beBeeMarketing Full time $80,000 - $130,000
Job Overview

We are seeking a skilled professional to fill the position of Channel Activation Executive. This role will involve providing expertise in Shopper Activation Marketing and delivering tailored services for brands in our portfolio.

Key Responsibilities:
  • Partner with brand owners and channel sales teams to develop marketing strategies that align with brand, customer, and distribution objectives.
  • Drive the delivery of shopper activations, retail media, and marketing campaigns that create mutual benefits for stakeholders.
  • Support the development and execution of joint business plans with principal partners, ensuring timely and effective activations in market.
  • Lead the execution of retail media and customer-led campaigns, ensuring alignment with principal objectives, customer priorities, and category growth strategies.
  • Oversee the management of trade promotion budgets within the retail channel, ensuring efficient allocation and ROI.
  • Coordinate in-field merchandising and project delivery to meet agreed specifications, timelines, and performance metrics.
Required Skills and Qualifications:

The ideal candidate will possess proven experience in brand or customer marketing, with exposure to working alongside third-party distributors or retailers. A strong understanding of marketing within the liquor trade is highly desirable, supported by relevant tertiary qualifications in marketing, commerce, or e-commerce disciplines.

The successful applicant will be highly self-motivated, performance-driven, and able to demonstrate exceptional attention to detail in fast-paced environments. They will also possess strong communication skills, with the ability to engage a diverse customer base.

Benefits:
  • Competitive remuneration package
  • Onsite parking
  • Collaborative and inclusive workplace culture
  • Flexible working arrangements
  • Opportunity to work with iconic wine brands
About this Opportunity:

This is an exciting opportunity for a motivated professional to join our team and contribute to the success of our business.

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