Digital Marketing Expert for Fashion Brand

3 days ago


Sydney, New South Wales, Australia UMENCO Full time

UMENCO: A Leader in Australian Fashion


The company UMENCO is a prominent player in the Australian fashion industry, particularly in the womenswear segment. With a strong reputation for creating luxurious and fashion-forward pieces, UMENCO's collections are highly sought after by consumers.


About the Role


We are seeking a skilled Digital Marketing Manager to join our team. This individual will be responsible for developing and implementing a comprehensive digital marketing strategy that showcases our brand's unique value proposition and resonates with our target audience.


Key Responsibilities



  • Develop and execute a digital marketing plan that aligns with the company's overall business objectives;
  • Manage and maintain the brand's online presence across various social media platforms;
  • Create engaging content that highlights the brand's fashion-forward designs and luxurious aesthetic;
  • Monitor and analyze website analytics to inform future marketing strategies;
  • Collaborate with cross-functional teams to ensure seamless execution of marketing campaigns.

Requirements


To be successful in this role, you will need:



  • A bachelor's degree in marketing, communications, or a related field;
  • Proven experience in digital marketing, preferably in the fashion industry;
  • Excellent writing and content creation skills;
  • Strong analytical and problem-solving skills;
  • Ability to work collaboratively as part of a dynamic team.

What We Offer


In exchange for your expertise and dedication, we offer a competitive salary of $120,000 - $150,000 per annum, depending on experience, plus additional benefits such as health insurance, retirement savings plan, and generous paid time off.


About Our Company


UMENCO is a respected leader in the Australian fashion industry, known for its commitment to quality, innovation, and customer satisfaction. We are passionate about creating exceptional experiences for our customers and strive to build long-term relationships with them.



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