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Marketing Strategist

2 months ago

Melbourne, Victoria, Australia Employment Hub Global Full time
{"title": "Marketing Specialist", "description": "Job Summary

We are seeking a highly skilled Marketing Specialist to join our team at Employment Hub Global. As a key member of our marketing team, you will be responsible for developing and executing comprehensive marketing strategies that drive business growth and enhance our brand visibility.

Key Responsibilities:

  • Develop and implement marketing strategies aligned with company objectives
  • Manage our online presence, including website content, social media platforms, and email marketing campaigns
  • Execute SEO and SEM strategies to enhance online visibility and drive organic traffic to our digital platforms
  • Create compelling and engaging content for various marketing channels
  • Collaborate with management to generate appealing content that resonates with our target audience
  • Conduct thorough market research to identify industry trends, competitor activities, and consumer preferences, leveraging insights to refine marketing strategies and stay ahead of the curve
  • Plan and coordinate promotional events, trade shows, and exhibitions, representing the company to foster networking opportunities and bolster brand recognition
  • Communicate closely with the Sales and Operations teams to align marketing efforts with overarching business objectives
  • Monitor and analyse the performance of marketing campaigns, providing regular reports and insights to management for continuous optimisation

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related field
  • Minimum of 3 years' experience in marketing roles
  • Proficiency in digital marketing tools and techniques, including SEO, SEM, and social media platforms
  • Exceptional written and verbal communication skills, with the ability to convey concepts effectively to diverse audiences
  • Proactive and innovative mindset, committed to continuous learning and professional growth, with a focus on delivering impactful results
  • Creative thinker with the ability to devise out-of-the-box marketing strategies
  • Strong organisational and project management abilities
  • Familiarity with market research methodologies and tools

What We Offer:

  • Competitive annual salary of $75,000 - $85,000 plus superannuation
  • Ongoing training and professional development opportunities

To apply for this role, please forward a copy of your resume along with a cover letter.

", "lang_code": "en"}