Digital Marketing Strategist

4 weeks ago


Melbourne, Victoria, Australia Digitas Full time

Job Overview

We're seeking a seasoned Digital Marketing Strategist to lead our client relationships and drive growth at Digitas in Melbourne. As a key stakeholder, you'll be responsible for developing and executing digital marketing strategies that meet client objectives and budget.

Key Responsibilities

  • Build and maintain strong relationships with senior stakeholders, advocating for their needs within the agency and externally.
  • Collaborate with stakeholders to identify marketing goals and develop digital marketing strategies that align with their objectives.
  • Manage and execute customer campaigns, focusing on CRM and Customer Experience, and ensuring deliverables meet client expectations.
  • Work closely with internal teams to develop integrated solutions that exceed client expectations.
  • Oversee client profitability and identify opportunities for efficiencies and process implementation.

Requirements

  • 7+ years of client-facing experience at a digital or integrated communications agency, leading CRM and Customer Experience strategy and outputs.
  • Proven experience in managing large client portfolios while increasing client growth and business development.
  • Strong business and financial acumen, with experience running intricate projects that are both profitable and effective.
  • Stay abreast of emerging trends in business, technology, and digital to apply them to strategies.
  • Strong CX, CRM, MarTech, and AdTech experience, with a strong understanding of CRM communications and their role in the broader communications mix.


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