Digital Marketing Strategist
4 weeks ago
Job Overview
We're seeking a seasoned Digital Marketing Strategist to lead our client relationships and drive growth at Digitas in Melbourne. As a key stakeholder, you'll be responsible for developing and executing digital marketing strategies that meet client objectives and budget.
Key Responsibilities
- Build and maintain strong relationships with senior stakeholders, advocating for their needs within the agency and externally.
- Collaborate with stakeholders to identify marketing goals and develop digital marketing strategies that align with their objectives.
- Manage and execute customer campaigns, focusing on CRM and Customer Experience, and ensuring deliverables meet client expectations.
- Work closely with internal teams to develop integrated solutions that exceed client expectations.
- Oversee client profitability and identify opportunities for efficiencies and process implementation.
Requirements
- 7+ years of client-facing experience at a digital or integrated communications agency, leading CRM and Customer Experience strategy and outputs.
- Proven experience in managing large client portfolios while increasing client growth and business development.
- Strong business and financial acumen, with experience running intricate projects that are both profitable and effective.
- Stay abreast of emerging trends in business, technology, and digital to apply them to strategies.
- Strong CX, CRM, MarTech, and AdTech experience, with a strong understanding of CRM communications and their role in the broader communications mix.
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