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Marketing Communications Specialist

2 months ago


Sydney, New South Wales, Australia CareFlight Full time
About the Role

We are seeking a highly skilled Marketing Communications Specialist to join our Media, Communications and Marketing (MCM) team at CareFlight. As a key member of our team, you will be responsible for capturing and sharing the many stories of CareFlight across our digital and social platforms.

Key Responsibilities
  • Develop and implement effective marketing and communications strategies to promote CareFlight's brand and services.
  • Source and create engaging content for social media, websites, and offline channels.
  • Manage multiple internal and external communications and marketing campaigns.
  • Collaborate with the MCM team to develop and execute PR campaigns.
  • Provide media relations support and handle media enquiries.
  • Develop and maintain relationships with key stakeholders, including media, government, and community groups.
Requirements
  • Tertiary qualifications in marketing, communications, or public/media relations.
  • Minimum 3 years' experience in a marketing, communications, or media/PR role.
  • Experience in managing multiple communications and marketing campaigns.
  • Excellent writing and communication skills.
  • Ability to work autonomously and as part of a team.
  • Flexibility to work weekends and on-call Duty Media Officer as required.
Desirable Skills
  • Experience in photography and video production.
  • Experience generating engaging content campaign ideas.
  • Experience producing and publishing engaging content, marketing materials, and media releases.
  • Experience using a marketing automation platform.

CareFlight is an Australian 'for purpose' aeromedical organisation voted consistently as one of Australia's most trusted brands. Our mission is to save lives, speed recovery, and serve the community through delivering our charitable social purpose. We operate across Australia, with major base locations in NSW and the NT. Our specially trained doctors, nurses, paramedics, and aircrew use helicopters, turbo prop aircraft, aeromedical jets, and patient transport vehicles to provide critical support to over 8,500 patients each year.