Marketing Innovation Lead

1 week ago

Sydney, New South Wales, Australia beBeeMarketing Full time $170,000 - $210,000

We're driving transformation in marketing, leveraging digital channels, content, and intelligent technologies to redefine our customer engagement.

As we reimagine marketing at scale, you'll play a critical role in advancing our Marketing Technology roadmap. This involves integrating platforms, people, and processes to optimize campaign delivery, accelerate automation, and embed AI into our workflows.

  • Lead the successful rollout, adoption, and optimization of key platforms like Adobe Workfront and our Digital Asset Management system.
  • Energize marketing teams by embedding automation, data, and AI into daily operations, enabling smarter, faster, and more connected campaign execution.
  • Collaborate with business leaders to shape our future marketing strategy and foster strategic partnerships with technology innovators.

To thrive in this role, you'll need to cultivate deep cross-functional relationships, possess a strong grasp of marketing operations and technology, and be passionate about empowering teams to innovate rapidly.

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