
Senior Business Development Manager for Healthcare Brand Growth
3 days ago
Leadership Opportunity in Healthcare Business Development and Brand Management
We are seeking a dynamic and experienced Senior Manager to provide strategic leadership in driving growth, strengthening our brand, and expanding partnerships.
- Key Responsibilities:
- Develop and implement business development strategies to expand health services, referral networks, and funding sources.
- Lead market analysis to guide service innovation, growth, and revenue diversification.
- Oversee integrated marketing strategies and campaigns for Macquarie University Hospital and Clinics.
- Strengthen the Macquarie University Health brand and ensure alignment with the University's master brand.
- Oversee health-related digital platforms, social media, and website content.
- Build and maintain strong relationships with clinicians, referrers, stakeholders, and community partners.
- Lead, mentor, and inspire a high-performing team of business development and marketing professionals.
About You (Selection Criteria)
- You are a strategic and commercially minded leader who thrives on building partnerships, developing brands, and delivering measurable business outcomes.
- With sustained senior experience in business development and/or marketing in the healthcare sector, you bring:
- Proven success in driving growth strategies and brand transformation.
- Strong communication, collaboration, negotiation, and stakeholder engagement skills.
- Ability to think strategically, make data-driven decisions, and balance competing priorities.
- An established network of clinicians, referrers, vendors, and partners within the healthcare sector.
- A collaborative leadership style with a commitment to mission-driven, patient-centred care.
- A hands-on approach with a responsive, business outcome, and service-oriented mindset.
- Relevant tertiary qualifications in marketing, business, administration, or health management (or extensive equivalent experience).
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