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Employer Branding Strategist

2 months ago

Sydney, New South Wales, Australia Airwallex Full time
About Airwallex

Airwallex is a unified payments and financial platform for global businesses, empowering over 100,000 companies worldwide with integrated solutions for business accounts, payments, spend management, and treasury. Our unique combination of proprietary infrastructure and software enables seamless global transactions.

Founded in Melbourne, we have a team of 1,500 innovators across 20+ offices worldwide. With a valuation of $5.6 billion and backing from top investors, we're shaping the future of global payments and finance. If you're ready to drive ambitious work, join our team.

About the Role

We're seeking a dynamic Employer Branding leader to spearhead our employer branding efforts across global markets and key talent segments. As a key member of our People & Talent team, you'll develop and execute innovative strategies to elevate our employer brand and attract top talent.

You'll collaborate closely with internal stakeholders to craft compelling employer brand messaging, leveraging creative channels and initiatives to showcase our unique culture and operating principles. Your work will focus on brand building, amplification, and advocacy with external publications and platforms.

Responsibilities:
  1. Develop and implement comprehensive employer branding strategies aligned with our organisational objectives and operating principles.
  2. Create captivating content across various platforms to showcase our employer brand story.
  3. Evaluate and enhance the candidate experience journey to ensure a seamless and positive experience reflective of our employer brand.
  4. Monitor industry trends and competitor activity to identify opportunities for innovation and improvement in our employer branding efforts.
  5. Lead our Employer Brand team and work closely with internal stakeholders to align employer branding initiatives with broader organisational goals and objectives.
  6. Manage our Glassdoor, LinkedIn, careers website, and other global areas where external talent learns about our company.
Requirements:
  1. Bachelor's degree in Marketing, Communications, Human Resources, or a related field.
  2. Years of experience in employer branding, recruitment marketing, marketing, or related fields, with a focus on crafting compelling narratives and engaging content.
  3. Excellent written and verbal communication skills in English, with a keen eye for detail and creativity.
  4. Ability to think strategically and translate insights into well-structured, actionable initiatives.
  5. Strong organisational skills with the ability to handle multiple, high-priority projects in a demanding environment.
  6. Strong data skills, with a proven ability to leverage analytics and quantitative methods to inform and influence decision-making.
  7. Demonstrated ability to collaborate effectively with cross-functional teams and influence stakeholders at all levels.
  8. Passion for innovation and staying ahead of industry trends in employer branding and talent acquisition.