Content Strategist

19 hours ago


Sydney, New South Wales, Australia Bankwest Full time

Content Strategist

At Bankwest, we're seeking a skilled Content Strategist to help us bring our brand story to life. As a key member of our Brand and Customer Strategy team, you'll have the opportunity to develop engaging content across a range of touchpoints that's true to our brand proposition, fit for channel, and resonates with our audience.

About the Role

  • Work collaboratively alongside a team of marketers and brand project team to create compelling content solutions.
  • Engage with stakeholders from around the business, translating content requests into copy that connects with our customers, shows off our brand personality, and aligns to our tone of voice principles.
  • Consider channel best practice and an understanding of your audience when creating content solutions.
  • Produce engaging content across a range of customer touchpoints, including marketing collateral, Bankwest website, internal intranet, social media, and video.
  • Manage multiple projects to meet deadlines.

What We're Looking For

  • Proven experience working within brand guidelines to create customer-focused copy across a range of channels.
  • Experience in translating briefing requirements to effectively deliver content that's on brand within set deadlines.
  • Ability to transform complex concepts into simple, understandable language.
  • Enjoy working in a dynamic environment, both collaboratively and autonomously.

Why Work at Bankwest

We're on a journey to be Australia's favourite digital bank. Key to our success is working with brilliant people, because we believe that our culture isn't made by a company – it's made by the humans that work there.

We do things differently to other banks, and this mindset sets no boundaries to creating easy, useful, and simple digital banking experiences for our customers.

Working for Bankwest means being a part of a fast-paced team environment, surrounded by other talented designers and marketing professionals that can help grow your career.

Benefits at Bankwest:

  • Our central CBD location and modern offices.
  • A fun and inclusive culture.
  • Flexible working conditions.

To support your application, please include your current portfolio demonstrating your top three recent copywriting projects.


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